
IVE has transformed into secret agents with a gap-filled charm. Yesterday (15th), their agency STARSHIP Entertainment released a concept film through IVE's official channel, giving a glimpse of the atmosphere of the 4th mini-album 'IVE SECRET'. The released footage begins with the message 'WHAT IS YOUR [*****] IVE?' and captures the beautiful visuals of IVE dressed as secret agents. The members, styled with colorful blue and yellow eyeshadows and voluminous permed hair, create a dreamy mood with quiet music, stimulating curiosity in scenes where they whisper something. Midway, a scene where an angel emoji turns into devil horns shifts the atmosphere. The members reveal their hidden sides with confident poses, playful expressions, and free gestures, showcasing their cool and contrasting charm. Notably, Gaul posts a wanted poster of Rei, and scenes of searching for clues with a magnifying glass and evidence in a bag heighten viewers' curiosity. At the end of the video, the '[*****]' from the beginning changes to the word 'SECRET', leaving a lingering impression. The album 'IVE SECRET', set to release on the 25th, includes six tracks, featuring the title song 'XOXZ' with Wonyoung participating, and 'Midnight Kiss' with Liz contributing to the lyrics, enhancing its quality. IVE has been expressing the concept of 'EVIL CUPID' through various teaser content, building excitement for their comeback. Breaking the existing Cupid image, IVE presents a proactive Cupid aiming arrows for themselves, receiving a warm response. They will continue to unveil diverse concepts and content themed around 'SECRET'. The 4th mini-album 'IVE SECRET' and the title track 'XOXZ' will be released on the 25th at 6 PM through various music streaming sites.
The 2025 SBS Music Festival, featuring popular K-POP groups like Stray Kids and TOMORROW X TOGETHER, will be streamed exclusively on Lemino on December 25, 2025. The event includes a red carpet and main festival broadcast, with a premium subscription required for viewing. A spin-off show will also be available.
The feminine brand LETTER FROM MOON will hold its first pop-up store at SHIBUYA109 from October 28 to November 3, 2025. The event includes special sales of up to 50% off popular items, exclusive gifts for visitors, and promotions for LINE friends. The brand is known for its romantic concept and is popular among K-pop idols.
The SBS Song Festival, a major K-POP event, will take place on December 25, showcasing 11 artists including Stray Kids, TOMORROW X TOGETHER, and IVE. The theme 'Golden Loop' symbolizes a bright future for K-POP, celebrating its endless possibilities. It will be held at Incheon Inspire Arena for the third consecutive year.
The global fashion e-commerce store '60%' welcomes the Korean brand OWNSER, which launched in January. Known for its modern, dynamic designs, OWNSER is popular among K-pop idols like IVE and aespa. To celebrate, a limited-time special sale is available, showcasing a range of trendy and minimalist items.
IVE has added another trophy to their collection with 'XOXZ', which won first place on SBS 'Popular Song'. This follows their success on MBC 'Show! Music Core', marking five wins for the song. They expressed gratitude to fans and staff for their support. The song, inspired by 'XOXO', conveys deep emotions and has contributed to IVE's impressive record of 20 trophies this year. They will kick off their world tour from October 31 to November 2 in Seoul, generating excitement for their future global activities.
IVE demonstrated their enduring popularity with the song 'XOXZ,' which topped the charts on MBC's 'Show Music Core' on the 18th, winning 1st place without a performance. They expressed gratitude to fans for their support and are preparing for their upcoming world tour, 'IVE WORLD TOUR: SHOW WHAT I AM,' starting from October 31.
The W Korea breast cancer awareness campaign event is under fire for its lavish atmosphere and past controversies, including an incident where actress Park Boyoung was barred from the photo wall for not wearing stockings. Despite raising questions about the campaign's effectiveness, some participants received praise for their contributions to the cause.
The operator of a YouTube channel, accused of defaming celebrities like IVE's Wonyoung and earning around 250 million won, is facing a prison sentence. The prosecution seeks a four-year term, citing the severity of the offenses. The operator expressed remorse and requested a final chance for rehabilitation. The verdict is set for next month.
The 2025 MAMA AWARDS has revealed its lineup of 17 K-POP artists, set to take place in Hong Kong on November 28-29. With a focus on new talent and global stars, the event aims to highlight the influence of K-POP and deliver a spectacular show, themed 'UH-HEUNG', celebrating joy through music and dance.
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