Lee Dong-hee, brother of ASTRO's Cha Eun-woo, spoke at AI Summit Seoul about AI tools he developed, showcasing his expertise.
November/11/2025 11:57Related Groups & Members
ASTRO's Cha Eun-woo's real younger brother, Lee Dong-hee, took the stage as a speaker at a conference as an AI expert. Lee Dong-hee, who is Cha Eun-woo's real younger brother, spoke yesterday (10th) at the 'AI Summit Seoul & Expo 2025' on the theme 'AI Recipe: AI Made for My Brother, Evolving into a Brand Verification Tool,' alongside Jo Yong-min, the representative of UNBOUND LAB. It was reported that Lee Dong-hee recently gave a lecture on the AI data crawling model, which is a technology that automatically collects and extracts data from websites and converts it for immediate use by AI models. The 'AI Summit Seoul' introduction page explained, 'Researcher Lee Dong-hee is conducting research and consulting for the AIX project of companies specializing in AIX bolt-on and roll-up investments at UNBOUND LAB's investment team, and has worked on marketing projects at Cheil Planning and PTKOREA as a media major.' Lee Dong-hee is known to be exploring the efficiency of solving industry-specific niche management issues using various combinations of foundation models, and he handled the application of this to a brand verification engine. It is evaluated that the 'AI for My Brother' experiment, which started with personal motivation, has expanded into a product that can be utilized for venture investment and corporate consulting. Lee Dong-hee, known as Cha Eun-woo's younger brother, is a graduate of Fudan University in China and is known to have joined UNBOUND LAB after working at a famous advertising company in Korea. He gained attention for appearing briefly on tvN's 'You Quiz on the Block' broadcast in June this year and also appeared in the tvN variety show 'Finland's Temporary Living' where Cha Eun-woo appeared last December, attracting attention.
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ASTRO's Cha Eun-woo has heightened excitement for his upcoming 2nd mini-album 'ELSE' by releasing a unique highlight medley of four tracks, including the title song 'SATURDAY PREACHER'. The medley features his charming falsetto and showcases his versatility across various genres. 'ELSE' will be released on the 21st, and Cha Eun-woo continues to engage with fans through his film role and other activities despite his military service.
ASTRO's Cha Eun-woo has heightened anticipation for his solo album 'ELSE' by releasing two concept photos that showcase his contrasting styles. The day version features a casual look, while the night version presents a darker, edgier vibe. The album symbolizes his limitless potential and includes four tracks, with the title song 'SATURDAY PREACHER' revealed during a fan meeting. 'ELSE' will be released on the 21st via music streaming platforms.
ASTRO's Cha Eun-woo announces his 2nd mini album 'ELSE', featuring 4 tracks including 'SATURDAY PREACHER'. The album highlights his musical versatility, with contributions from various producers. The ARS event has garnered significant attention, with over 100,000 calls received. 'ELSE' will be available on all music platforms on the 21st.
At the APEC summit dinner, BIGBANG's G-DRAGON and ASTRO's Cha Eun-woo met, highlighting K-POP's presence. G-DRAGON shared a warm moment with Cha Eun-woo, who was in a suit instead of military uniform, as they hosted and performed at the event. Both artists impressed with their skills and visuals, drawing attention from world leaders.
ASTRO's Cha Eun-woo's agency, Fantagio, issued an apology after fans mistakenly called a similar number during a promotional event for his upcoming album. The agency clarified the correct number and expressed regret for any inconvenience caused. Cha Eun-woo is set to release his 2nd mini-album 'ELSE' on November 21, while serving in the military.
'Change Street,' a new music variety show, will launch in December to celebrate the 60th anniversary of Korea-Japan relations. It features artists from both countries engaging in busking and cultural experiences, aiming to foster cultural exchange and emotional connections through music. The show promises to deliver authenticity and heartfelt stories, showcasing the diverse musical identities of Korea and Japan.
ASTRO's Cha Eun-woo is generating buzz with a unique phone call event to promote his upcoming mini-album 'ELSE'. Fans can call a number to hear a warm message from him, making it feel like a personal conversation. This surprise event, aimed at fans missing him during his military service, has received enthusiastic reactions. Cha Eun-woo, currently serving in the army, also recently hosted an event for the APEC summit and has a film releasing soon.
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G-DRAGON performed at the APEC summit dinner, captivating 21 world leaders with his unique stage presence and traditional attire. ASTRO's Cha Eun-woo, serving in the military, hosted the event, impressing attendees with his English and charm. Both stars received widespread acclaim online for their performances.
