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i-dle's Ugi showcases Y2K style in concept photos for her new single 'Motivation', highlighting her unique identity and bold fashion.

i-dle's Ugi showcases Y2K style in concept photos for her new single 'Motivation', highlighting her unique identity and bold fashion.

September/16/2025 21:15

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i-dle's Ugi revealed the Y2K concept. CUBE Entertainment released the second concept photo for Ugi's 1st single 'Motivation' on the 15th, featuring her in street fashion with a hat inscribed with the title track 'M.O.', showcasing her free-spirited charm. With bold poses reminiscent of 90s old-school hip-hop, including a blonde hippie perm and biting a necklace, she captured attention. The single 'Motivation' follows her 1st mini-album 'YUQ1' released last year and the digital single 'Radio (Dum-Dum)' released in March this year. Ugi, who gained popularity with the title track and self-composed song 'FREAK' from 'YUQ1' and 'Radio (Dum-Dum)', is expected to show an expanded version of her unique identity through the new single. Previously, the music video for the single's track 'It Hurts' was released in advance, garnering interest. The music video ranked 1st in the music category on the Chinese video platform Bilibili, 3rd on QQ Music's overall music video chart, and 2nd on the Korean chart. It also ranked high on Apple Music's Korean popular video chart and YouTube's daily popular music video chart, raising expectations for the new single activities. Ugi's 1st single 'Motivation' will be released on the 16th at 6 PM on various music sites. A pop-up event celebrating the single's release, 'YUQI 1st Single [Motivation] POP-UP', will be held from the 19th to the 28th.

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