BTS leader RM will give a keynote at APEC CEO Summit on cultural industries and K-culture, marking a first for K-POP artists.
October/27/2025 17:50
BTS (Bangtan Sonyeondan) leader RM will give a keynote speech at the CEO Summit, an accompanying event of the Asia-Pacific Economic Cooperation (APEC) conference, held in Gyeongju on the 29th. According to the music industry on the 27th, RM is scheduled to speak for about 10 minutes starting at 3:05 PM on the 29th, with the theme 'Cultural Creative Industries and K-Culture Soft Power in the APEC Region' as part of a cultural session. This will be the first time a K-POP artist speaks at this summit. While the specific content of the speech has not been disclosed, it is expected that RM will discuss the presence of K-culture and the influence of the cultural creative industry based on his experience as the leader of the globally renowned group BTS. Attention is focused on how he will address the leaders of the global business community, given his ability to speak fluent English. HYBE, the parent company of BTS's agency BIGHIT MUSIC, is participating as a top-tier diamond sponsor of the APEC CEO Summit, being the only entertainment company among the sponsors. As an official sponsor, HYBE plans to set up a promotional booth at the Gyeongju Arts Center, showcasing the achievements of its overseas subsidiaries and labels in the United States, Japan, China, Latin America, India, and more.
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