A PRADA event in Seoul ended early due to overwhelming crowds, raising safety concerns and prompting police intervention.
October/25/2024 18:17Related Groups & Members
An event of the Italian luxury brand "PRADA" held in Seongdong District, Seoul, at Seongsu-dong, saw an overwhelming influx of people, leading to an early termination of the event. On the 25th, Jeong Won-oh, the mayor of Seongdong District, revealed through X (formerly Twitter) that the responsible officials from the district office and relevant departments had been monitoring the situation on-site with the police and other related agencies, but concerns about accidents due to the crowding grew, making it difficult to continue the event, prompting the organizers to end it. The day before, "PRADA" had announced a photo wall event titled "THE SOUND OF PRADA SEOUL" at CANDY in Seongdong District, but it ended early due to fears of accidents. Initially, celebrities such as Jeong So-mi, TWICE's Sana, aespa's Karina, Kim Tae-ri, NCT's Jaehyun, ENHYPEN, Byung Woo-seok, CRUSH, Zion.T, SHINee's Taemin, DAY6's Wonpil, Girl's Day's Hyeri, KISS OF LIFE's Julie and Natti, former IZ*ONE member Kwon Eun-bi, Girls' Generation's Hyoyeon, ZEROBASEONE's Ricky and Seok Matthew, Gyubin, Kentaro Sakaguchi, and many influencers were expected to attend. Due to this, many people flocked to the event, but the organizers' inadequate handling led to a dangerous situation where fans and media mixed. Ultimately, it was reported that the Korean media withdrew and boycotted the event. According to those present, the roads were congested with cars and people, creating a hazardous situation. There were even reports of a collision between a bus and a car trying to avoid the crowd, and many people continued to occupy the roads in front of the event venue. As this situation persisted, many celebrities, including Byung Woo-seok and Karina, who were waiting nearby, were unable to get out of their cars and returned home after the event was canceled. Karina called on fans through the fan community, saying, "Don't wait, go home." With the incident occurring just two years before the Itaewon tragedy, there are ongoing concerns about "safety insensitivity" (a low awareness of safety risks).
Related Articles
KGMA will debut “KGMA Star Road” at the 2026 ceremony, replacing the traditional red carpet with a content experience that begins as artists enter the venue and interact with fans. SHINee’s Minho, MONSTA X’s Shownu and Hyungwon, DAY6’s Young K, and many others will appear. The event is set for November 7-8 at Gocheok Sky Dome, with tickets on sale October 2 at 6 p.m. via NOL.
KGMA will debut “KGMA Star Road” at the 2026 ceremony, replacing the traditional red carpet with a content experience that begins as artists enter the venue and interact with fans. SHINee’s Minho, MONSTA X’s Shownu and Hyungwon, DAY6’s Young K, and many others will appear. The event is set for November 7-8 at Gocheok Sky Dome, with tickets on sale October 2 at 6 p.m. via NOL.
KGMA will debut “KGMA Star Road” at the 2026 ceremony, replacing the traditional red carpet with a content experience that begins as artists enter the venue and interact with fans. SHINee’s Minho, MONSTA X’s Shownu and Hyungwon, DAY6’s Young K, and many others will appear. The event is set for November 7-8 at Gocheok Sky Dome, with tickets on sale October 2 at 6 p.m. via NOL.
The film Specials, a dance-action entertainment starring Daisuke Sakuma and featuring Kippei Shiina, Yuta, Sho Aoyagi, and Hitoshi Ozawa, will be released on Blu-ray and DVD on Nov. 25, 2026. The set includes commentaries, making-of footage, event videos, and more.
On the afternoon of the 29th, EVAN (formerly Heeseung of ENHYPEN), VIXX’s N, and Park Gyu-young attended a fashion brand event for COS held in Cheongdam-dong, Gangnam District, Seoul.
On the morning of the 30th, IVE’s Rei, MONSTA X’s Minhyuk, Kang Hoon, and DAY6’s Wonpil attended an event for the cosmetics brand LUNA held at Musinsa Mega Store in Seongsu-dong, Seongdong District, Seoul.
aespa’s Winter will not attend the Dallas performance after being diagnosed with shingles. SM Entertainment said she had felt unwell before the Miami show, continued performing out of a desire to stand on stage with the group, but later sought hospital care and was diagnosed. Karina, Giselle, and Ningning will perform, while Winter rests and recovers.
Onew of SHINee and former GFRIEND member Yuju perform a well-matched duet on “Mind Games,” a pre-released title track from Onew’s new single “Illusion.” The minimalist R&B song, built on vocals and acoustic guitar, portrays a fragile relationship where pride comes before love.
On the afternoon of the 28th, DAY6’s Wonpil returned from Taiwan through Incheon International Airport after completing his overseas schedule. Related headlines mention the final lineup for the Asia Artist Awards, featuring acts from Naniwa Danshi to CORTIS, and Wonpil’s first mini album, Unpiltered, in which he said the songs were written by another self.
Kstyle and IDOLCHAMP have launched the October vote for Kstyle POWER PUSH. Fans can choose the monthly power-push artist and support their comeback from September 29 to October 8, 2026. Artists include NCT WISH, JO1, YESUNG, and many others. Voting requires Ruby CHAMSIM.
