World's largest K-culture festival K-CON HONG KONG 2024 live-streamed on Mnet Smart+ at AsiaWorld Expo in Hong Kong on March 30th and 31st.

ZEROBASEONE is back with a refreshing summer song. Their 3rd mini album "You had me at HELLO" includes title track "Feel the POP" with a mix of D&B, UK garage, and Jersey club rhythms. The music video features cowboys riding horses and popping away negative emotions.

aespa showcases explosive energy with the release of their 1st full album "Armageddon," featuring the double title track "Supernova" and a captivating music video, hinting at an expanded world and unique identity through their music and visuals.

ZEROBASEONE captivates fans with a refreshing new song at a showcase for their 3rd mini album "You had me at HELLO" in Seoul. The album aims to convey a message of blowing away hesitation and worries, promising the best time for young people.

ATEEZ's comeback is anticipated as they reveal the title poster for their 10th mini album "GOLDEN HOUR: Part.1" with the title track "WORK." After setting new records, global fans eagerly await the release on May 31st at 1 PM.

KCON JAPAN 2024, the world's largest K-POP Fan & Artist Festival, attracted a record-breaking 140,000 attendees over 3 days. The event featured multi-stage performances, artist interactions, and unique experiences, solidifying its position as a global K-POP festival.

KCON JAPAN 2024, the world's largest K-POP Fan & Artist Festival, attracted a record-breaking 140,000 attendees over 3 days. The event featured multi-stage performances, artist interactions, and unique experiences, solidifying its position as a global K-POP festival.

KCON JAPAN 2024, the world's largest K-POP Fan & Artist Festival, attracted a record-breaking 140,000 attendees over 3 days. The event featured multi-stage performances, artist interactions, and unique experiences, solidifying its position as a global K-POP festival.

aespa unveils teaser for "Supernova" music video from 1st full album, highlighting members' abilities, unique visuals, and trendy sound. Album "Armageddon" with diverse genres to be released on May 27th.

Part of aespa's second world tour in Japan has been postponed. SM Entertainment announced the postponement of the Fukuoka performance on July 7th, citing the need for further discussions to ensure the best possible implementation of the tour.

Korean idols' TikTok videos are trending with funny dances, cute poses, and even dancing to Japanese songs and themes. Top idols like TWICE, SEVENTEEN, aespa, IVE, TOMORROW X TOGETHER, and RIIZE are releasing challenge videos, with a reporter's meme about a cat walking on the frozen Han River also going viral.