BTS's Jin and chef Baek Jong-won are under investigation for misleading product origin labeling related to their joint agricultural venture.
November/21/2025 18:17
BTS (Bangtan Sonyeondan) Jin and the representative of THE BORN KOREA, cooking researcher Baek Jong-won, have jointly invested in an agricultural corporation that has been sent to the prosecution on suspicion of violating origin labeling laws. Today (21st), a Korean media reported that the Chungnam branch of the National Agricultural Products Quality Management Institute sent the agricultural corporation 'Baeksuldo' and related parties to the prosecution in September on suspicion of violating laws regarding the origin labeling of agricultural and marine products. The products in question are some of the 'IGIN (Aigin) Highball Tonic' manufactured by the agricultural company 'JINI'S LAMP' and distributed by Baeksuldo. These products were pointed out for labeling as 'domestic' on the main screen and product information of an online shopping mall, despite using foreign concentrated liquids. There were no issues with the origin labeling on the product labels. In September, a complaint stating 'there is a risk of misleading consumers' was accepted. At that time, JINI'S LAMP stated, 'The products we produce comply with all relevant laws and regulations of the Ministry of Agriculture and Food and Drug Administration, and the origin is accurately labeled.' However, they explained, 'During the online sales page posting process, details of other flavored products were mistakenly posted for a certain period, and we recognized this fact and took immediate corrective measures.' The distributor Baeksuldo and the manufacturer JINI'S LAMP are known to be companies jointly invested in by Jin and Baek Jong-won. - BTS Jin, enters liquor business with Baek Jong-won? BIGHIT comments on the report - Baek Jong-won apologizes for origin mislabeling issue, expressing deep responsibility as company representative - BTS Jin appointed as global ambassador for Korean traditional liquor brand 'IGIN'! Gravure and video released - BTS Jin's ambassador role for Korean traditional liquor brand 'IGIN' canned chuhai was pre-released at Lawson from August 26!
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