Tommy Hilfiger partners with Stray Kids for a campaign capturing their energy and bonds, shot during their world tour downtime.
April/1/2024 20:32
The American global lifestyle brand "TOMMY HILFIGER" will team up with Stray Kids again in spring 2024 to launch a campaign that returns to the origin of Hilfiger's modern prep classic. This campaign, which captures their energy and genuine bonds through red, white, and blue lenses, was shot during their downtime touring the world. Stray Kids said, "We are very happy to be able to continue our partnership with Tommy Hilfiger, who we have been fans of since we were kids." Tommy Hilfiger stated, "I have always been inspired by the intersection of fashion and entertainment in pop culture. Stray Kids are one of the most popular artists in the world, and I have been inspired by their strong determination and want to offer iconic looks to the next generation." Stray Kids' latest album "樂-STAR" has received high praise worldwide, and they have solidified their status as stars. They joined the Tommy family in the fall 2023 campaign and returned as the headline for the spring 2024 campaign. The collection will be sold online and in Tommy Hilfiger stores worldwide. The interview with Tommy Hilfiger and Stray Kids will be available on the official website of Tommy Hilfiger.
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