&TEAM launches TEAMILY, its first official character set, with merch, YouTube behind-the-scenes videos, and a Loft K-cosme festival tie-in.

From &TEAM, the group’s first official characters, “TEAMILY,” have been born. Starting with the sale of OFFICIAL MERCHANDISE from October 8, various collaboration projects will be rolled out one after another. “TEAMILY” is &TEAM’s official character name, created by combining “&TEAM” and “FAMILY.” It contains the members’ strong wish that they should be “a loved presence like family.” The members themselves directly participated in the production of each character from the early sketch stage. Not only the appearance design, but also the personality and detailed stories/individuality deeply reflect the members’ ideas, resulting in adorable characters that somehow remind one of the members themselves. The lineup consists of nine characters in total: EJEE (Iji/EJ), HOLON (Holon/FUMA), MOCHAMARU (Mokamaru/K), HUHHBU (Fubu/NICHOLAS), MIEL (Miel/YUMA), LEJO (Lejo/JO), HAPUA (Hapua/HARUA), TATTOMPOO (Tattompoo/TAKI), and SCHAMMY (Shammy/MAKI). A behind-the-scenes production video (all 5 episodes) that approaches how the members breathed life into the characters will also be released sequentially on &TEAM’s official YouTube. The long-awaited OFFICIAL MERCHANDISE for fans will go on sale at the &TEAM Weverse Shop. The lineup includes PLUSH KEYRINGs for each character, a TOTE BAG that lets you enjoy four facial expressions, and items from HAIR CLIP to CAN BADGE that are perfect for decorating your belongings and outfits. Details of the products can be checked at the &TEAM Weverse Shop. Also, “TEAMILY” has been selected for the key visual of the cosmetics festival “Loft K-Cosme Festival 2026AW,” which will be held at Loft from October 10 (Sat) to November 13 (Fri). This project, which focuses only on Korean cosmetics, is the sixth time since spring and the 35th cosmetics festival, marking its 13th year. Various collaboration projects are planned to continue in the future. Expectations are rising for further news about the new initiatives spread by &TEAM’s official characters, “TEAMILY.” EJEE (Iji) [EJ] <Features> - A goldfish that loves bread. It swims around anywhere, anytime. - It likes plain milk bread the most, and its body is made of refreshing mandarin oranges. - It sometimes plays pranks by splashing the juice from its mandarin tail on the other friends. <Personality> Innocent and lively <Hobby> Swimming, eating bread HOLON (Holon) [FUMA] <Features> - A lonely dragon that likes games. Inside its mouth is an infinite universe, and it may keep sucking in food like a black hole. - From the halo on its head, it can create various game items. Its game-controller-shaped tail spreads out in a cross shape. - If the power button on its forehead is pressed, it gets angry and changes into “runaway mode.” <Personality> Easygoing and capricious <Hobby> Games, spending time alone, destruction and creation MOCHAMARU (Mokamaru) [K] <Features> - A gentle king of mochi who loves coffee. Its body is made of mochi, and it is filled with plenty of coffee inside. - Strong power dwells in the coffee-bean staff. It can fire a caffeine beam that blows away sleepiness and wakes one up at once. - It is a little absent-minded and also has a mischievous side. <Personality> Mild-mannered and loved by everyone <Hobby> Coffee time HUHHBU (Fubu) [NICHOLAS] <Features> - An unidentified mass of sophisticated energy with an obsidian-like body. - Although afraid of high places, it longs for the sky more than anyone, and dreams of someday being able to fly freely. - If it falls and its body breaks, it takes about one day to fully heal. Each strawberry eaten shortens the recovery time by 10 minutes. When someone it likes comes near, its body changes to “soft mode.” <Personality> Stylish, free-spirited, and tsundere <Hobby> Looking for stylish items, fashion, travel MIEL (Miel) [YUMA] <Features> - An angel-devil cat who inherited the blood of light and darkness, born at 10:04 a.m. on Angel Day (October 4). - In front of someone it likes, it becomes extremely clingy. However, because it is shy, it desperately pretends to be calm so that this is not seen. - If it eats too many sweets or becomes too tsun, it changes into “black mode.” <Personality> Tsundere (70 tsun : 30 dere), but actually clingy <Hobby> Napping, eating sweet snacks LEJO (Lejo) [JO] <Features> - A small dragon that loves meat. When it gets too hungry, it may even nibble on things around it. - It has ears shaped like small wings, but cannot fly. Instead, when it gets a good idea, it changes into “inspiration mode.” - When it finds food, its radar blinks red and it changes into “food found mode,” drooling. <Personality> Easygoing glutton <Hobby> Looking for food, napping HAPUA (Hapua) [HARUA] <Features> - A rabbit that loves sweet snacks and candy. - It always carries magical candy, and its taste and color change depending on the situation. - The side of its head, around the base of one ear, is slightly chipped. This reflects a passionate personality that is the opposite of the shy Hapua. <Personality> Calm and quiet, mature, easygoing <Hobby> Collecting bandages, walking TATTOMPOO (Tattompoo) [TAKI] <Features> - A pig that is always smiling. It is very fond of people and is a mood-maker who quickly becomes attached. - It likes eating and is good at Italian cuisine. It loves chick plush toys. - Special powers dwell in the moon brooch on its hat and the star decoration on its scarf. <Personality> Friendly and cheerful, always positive <Hobby> Playing outside with friends, watching movies, cooking SCHAMMY (Shammy) [MAKI] <Features> - A Bernese Mountain Dog that loves floating and is bold and active. - It always moves by jumping, and it is said that if it gets serious, it can leap all the way into space. - When jumping, it wears cool shoes and goggles and performs a unique preparation motion. <Personality> Mischievous, fearless, and prank-loving <Hobby> Teasing the other TEAMILY members, jumping Collaboration overview “Loft K-Cosme Festival 2026AW” Event period: October 10, 2026 (Sat) to November 13, 2026 (Fri) Participating stores: Loft stores nationwide and Loft Net Store Related links: Special site, &TEAM Weverse Shop Collaboration overview “Loft K-Cosme Festival 2026AW” Event period: October 10, 2026 (Sat) to November 13, 2026 (Fri) Participating stores: Loft stores nationwide and Loft Net Store Related links: Special site, &TEAM Weverse Shop