Korean brand fwee appoints TWICE's Nayeon as new model, launching new product 'Spa Glow UV Tone Up Base' on November 1, 2025.
October/24/2025 19:52
The Korean cosmetics brand 'fwee' has appointed TWICE's Nayeon, who captivates not only Japan but the world with her adorable charm, as the new brand model. 'fwee' offers many hit items, including the '3D Volumizing Gloss,' loved in Japan as a 'national lip,' and is famous for igniting the lip and cheek boom with the 'Blurry Lip Print Pot.' The brand has established a solid position in the Japanese cosmetics market with a wide lineup from point makeup to base cosmetics. Nayeon, who has become the new face of 'fwee,' is globally active as a representative of an Asian girl group, charming many fans with her delightful appeal. Through collaboration with Nayeon, 'fwee' aims to deliver a new worldview and diverse charm like never before. In conjunction with the unveiling of the new brand model, sales of the new product 'Spa Glow UV Tone Up Base' will begin on Qoo10 official from November 1, 2025 (Saturday). The 'Spa Glow UV Tone Up Base' is the strongest makeup base in fwee's history, instantly covering skin texture and pores with just one layer. It contains real spa ingredients, completing hydration and whitening care all in one. Pursuing the ideal finish, it can be chosen from two types according to skin type. Product Overview: 'fwee Spa Glow UV Tone Up Base' Price: 2,310 yen (including tax) Available in 2 colors. This is a confident product developed with great care by fwee, achieving hydration care, texture correction, tone-up, UV care, makeup longevity, and application feel all in one. 01: Glow is recommended for those with combination skin who love dewy skin but dislike shine and want to cover pores well. 02: Rich Glow is recommended for those with dry skin who struggle with makeup breakdown due to dryness and seek lightweight yet powerful UV protection.
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