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IVE's 'HEYA' music video surpassed 100 million views, marking their sixth video to achieve this milestone, showcasing their enduring popularity.

IVE's 'HEYA' music video surpassed 100 million views, marking their sixth video to achieve this milestone, showcasing their enduring popularity.

March/22/2026 19:08

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IVE has added a meaningful record. According to their agency, STARSHIP Entertainment, yesterday (21st), the music video for IVE's 2nd EP 'IVE SWITCH' title track 'HEYA' surpassed 100 million views on YouTube. With this, IVE now holds a total of six music videos that have exceeded 100 million views. On this day, during the fan concert '2026 IVE THE 4TH FAN CONCERT DIVE into IVE', this news further excited fans. From their debut song 'ELEVEN' to 'HEYA', six music videos have surpassed 100 million views, proving the 'IVE syndrome' once again. In particular, 'LOVE DIVE', 'After LIKE', and 'I AM' have exceeded 300 million views, demonstrating their enduring popularity over time. Released on April 29, 2024, 'HEYA' features epic lyrics inspired by storytelling and a powerful hip-hop sound, leaving a strong impression on fans and many listeners.

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