H1-KEY's new album "LOVE or HATE" features title track "Let It Burn" and a variety of songs, showcasing their unique style and charm.
June/19/2024 18:43Related Groups & Members
H1-KEY will further liven up this summer. H1-KEY released their 3rd mini album "LOVE or HATE" today (19th) at 6 pm and unveiled the music video for the title track "Let It Burn." "LOVE or HATE" is a new album released about 4 months after the "H1-KEYnote" project released earlier this year, featuring a variety of songs ranging from wild sensibilities to warm moods. The album includes the title track "Let It Burn," as well as "Letter," "Iconic," and "Rainfalls." "Let It Burn" was composed by Hong Jisan, who has produced many hit songs for H1-KEY, including the title track of their 1st mini album "Rose Blossom." The song combines a groovy Boom Bap Hip Hop rhythm with aggressive grunge rock, showcasing a stylish charm. The new album also features renowned Korean producers such as Louise Udin and Gustav Landell, Han Jae Ho and Kim Sung Soo of Sweetune, Fan Hyun of MONO TREE, and GDLO. In particular, the second track "Letter" includes lyrics written by the members themselves, delivering their unique sensibilities. Choreography was done by 1MILLION's choreographer Lia Kim, enhancing the performance quality. The music video was directed by HIGHQUALITYFISH, known for directing aespa's "Drama," (G)I-DLE's "TOMBOY" and "Super Lady," creating a unique world view that captivated fans.
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