The MBC Virtual Live Festival features K-POP and virtual idols, showcasing over 20 artists, promising a unique experience for fans.
August/28/2025 12:17
Reality and the virtual world unite through music. The 'MBC Virtual Live Festival with Coupang Play' is a future-type omnibus performance gathering K-Virtual with unique content and top K-POP artists, held over two days on October 18 and 19 at the Sangam Cultural Square in front of MBC. The lineup, which has drawn significant attention, includes K-Virtual idols that are opening a new chapter in K-POP culture, as well as top-class K-POP artists popular across generations and borders. More than 20 groups will perform, including &TEAM, AHOF, APOKI, BRAZY, IRISÉ, ISEGYE IDOL, izna, John Park, KiiiKiii, KISS OF LIFE, Coyote, LUVITA, nævis, NEXZ, NMIXX, OFF EQUALS, Plan.B, PLAVE, RIIZE, tripleS, USPEER, Virtual YB, Xdinary Heroes, and Choi Yena from IZ*ONE. Notably, PLAVE, which has opened new frontiers for virtual idols, ISEGYE IDOL, the first Korean virtual idol to rank on the Billboard Korea chart, APOKI, the first virtual artist in Korea, and nævis, the first virtual artist from SM Entertainment, gather to complete a luxurious lineup. Additionally, globally popular K-POP idols like NMIXX, RIIZE, and &TEAM, along with the beloved Coyote, sensitive vocalist John Park, and YB, a rock band known for new challenges through virtual projects, are expected to enhance the stage further. The 'MBC Virtual Live Festival with Coupang Play' aims to deliver new emotions and experiences to global fans through a surreal stage that traverses reality and the virtual, heralding the dawn of 'NEXT K-Culture.' Tickets for the performance will be sold on Coupang Play in September. - RIIZE signs a three-year exclusive model contract with cosmetics brand 'UIQ' for the third consecutive year... an unusual long-term partnership. - PLAVE receives a bomb threat for their concert at Gocheok Sky Dome in November... police arrest a man in his 20s.
Related Articles
NMIXX has unveiled an acapella highlight medley from their upcoming debut album 'Blue Valentine', releasing on October 13. The group, under JYP Entertainment, showcased their upgraded musicality with high-quality tracks, including the title song and others. Fans eagerly await this album, which promises to reaffirm their presence as a 'hexagonal girl group'.
NEXZ has unveiled the teaser content for their upcoming album 'Beat-Boxer', set to release on October 27. The group is ramping up excitement with offline events and a music video for 'I'm Him'. The album features five tracks, including contributions from renowned composers and a special concert planned for October 25-26.
On MBN's 'Dongmakase', Kwon Eunbi shared her heartfelt story of gratitude towards her brother, who secretly helped fund her education. She fulfilled her promise by covering all costs for his wedding, showcasing her love and commitment to family. Despite her success, she respects her brother's independence and refrains from offering further help, highlighting their strong bond.
&TEAM is set to release their first mini-album 'Back to Life' on October 28, symbolizing their Korean debut and a step towards global expansion. The album reflects their identity and growth, featuring a design inspired by wolf vitality. Following a successful Asian tour, they continue to gain popularity and will hold encore performances at Saitama Super Arena on October 25-26.
The 2025 Idol Star Championship aired in Korea, achieving a 0.9% rating among the 20-49 demographic. Highlights included thrilling competitions in events like the PK shootout and 60m races, with idols showcasing their athletic skills. The event is set to continue with more exciting matches in its second part.
The 2025 Idol Star Championship aired in Korea, achieving a 0.9% rating among the 20-49 demographic. Highlights included thrilling competitions in events like the PK shootout and 60m races, with idols showcasing their athletic skills. The event is set to continue with more exciting matches in its second part.
The 2025 Idol Star Championship aired in Korea, achieving a 0.9% rating among the 20-49 demographic. Highlights included thrilling competitions in events like the PK shootout and 60m races, with idols showcasing their athletic skills. The event is set to continue with more exciting matches in its second part.
The Lemino MUSIC FES - BEYOND EXPO STAGE - took place on October 6, 2025, at Kansai Expo, featuring performances by WATWING, MAZZEL, and NEXZ. The event celebrated pop culture with energetic performances, captivating the audience and showcasing Japan's musical talent. A PPV replay will be available from October 14 to November 13, 2025.
NEXZ has unveiled their 3rd mini-album 'Beat-Boxer' and its title track. They released the music video for 'I'm Him' and a special behind-the-scenes video. The album features five tracks, showcasing their musical potential, including bold lyrics and unique visuals that emphasize their charisma and individuality.
NEXZ has released the music video for 'I'm Him' from their upcoming 3rd mini-album 'Beat-Boxer', set to launch on October 27. The track features a catchy hip-hop rhythm and a confident message. They also held an offline event, 'Beat Breakers Club', to preview the video for fans, alongside a special concert in Seoul before the album's release.
