ZEROBASEONE's new logo highlights unity and growth, symbolizing the group's direction and identity while maintaining its core elements.
March/30/2026 11:27Related Groups & Members
Today (30th), ZEROBASEONE's new logo was unveiled. While maintaining the existing identity, it emphasizes a more refined and solid impression. Overall, lines and shapes have been restructured to express the group's identity more clearly. The symbol logo visually expresses the team's cohesion through the form of 'zero (0) wrapping one (1)'. While emphasizing '1', it adds a sense of upward movement and speed, incorporating the group's direction of constantly aiming higher. Next, the full logo symbolically shows the structure of the group, where members with different personalities come together to complete it. The compact logo represented by 'ZB1' adds a sense of upward movement and speed through extending lines, completing a structure that hints at future expansion. This logo adds meaning as the first team signature unveiled since ZEROBASEONE's new start. While based on the existing identity, it compressively incorporates the steps to be taken in the future. Along with this, the silhouette image of ZEROBASEONE released also aligns with the message of the logo. It expresses a clear presence within a restrained visual, conveying both the direction they depict and a mature atmosphere. Through this logo renewal, ZEROBASEONE reaffirms the meaning of a new start while heightening expectations for future activities.
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