
In 2021, IVE debuted in Korea, and their popularity has continued to expand globally. Today, they released the song "Fashion" from their 4th EP in Japan, "LUCID DREAM," as a pre-release for the App Store campaign song "Any Step, with App Store." "Fashion" is a song that embodies IVE's essence, encouraging listeners to take a step forward to meet new days and themselves with a positive mindset. Starting March 30, it will be promoted through TV and digital ads, with member Rei participating in the narration of the message "Any Step, with App Store." To celebrate the pre-release of the Japanese 4th EP "LUCID DREAM," a distribution campaign has begun where fans can receive signed solo photos of the members and original wallpaper images through participating services. Currently, IVE has started their second world tour "SHOW WHAT I AM" in Korea, with performances scheduled in Japan at Kyocera Dome Osaka on April 18 and 19. Their 4th Japanese EP continues to attract attention from around the world.
IVE’s agency, STARSHIP Entertainment, said Yujin felt discomfort in her knee and was examined at a hospital. Doctors advised her to avoid worsening the injury, so she will take part in today’s schedule except for dancing. The agency said it will monitor the members’ health closely and prioritize their safety. At a recent event, Yujin performed while seated or holding a pole, unlike the other members.
Joy from Red Velvet disclosed her enjoyable date with Rei from IVE, where they spent time together doing a body test and reminiscing about their recent visit to a crane game store. Joy expressed her desire to help Rei, who has had limited experiences due to her trainee life, enjoy new adventures. Rei has previously shared her admiration for Joy, stating that watching Red Velvet inspired her to pursue her idol dreams.
IVE’s Wonyoung responded sincerely to fans’ concerns in a Harper’s BAZAAR Korea video. She encouraged a fan facing unfair hardship to remember she is always on their side, that the truth will come out, and that good luck will eventually arrive. She also advised a fan worried about appearance and weight to love themselves more, saying they are beautiful and should be kinder to their reflection.
LIZDA, a skincare-focused makeup brand, has appointed IVE's Iso as its new muse, aligning with its vision of healthy, radiant skin. Known for its 'idol prep' primer line, LIZDA plans to launch a global campaign featuring Iso, enhancing its brand message. The brand recently succeeded in an offline project at 'AZIP Seongsu,' aiming to strengthen its unique market position in global beauty.
On the morning of the 30th, IVE departed Gimpo International Airport for an overseas schedule. Their agency reported 99 accounts for malicious posts and rights violations, stating they would submit evidence of post deletions and ID changes. Additionally, members Wonyoung and Minhyun attended a 'Tommy Hilfiger' event.
On the afternoon of the 29th, a photo call event for the bag brand TUMI took place at the Shinsegae Department Store in Gangnam, Seoul, attended by IVE's Liz and fromis_9's Lee Chaeyoung. However, Lee Chaeyoung was unable to attend another scheduled event due to stomach cramps and dehydration, as reported by her agency.
Ji Chang-wook has been announced as the MC for the Asia Artist Awards 2026, his first hosting role at an awards ceremony since his debut. The event will take place on December 5-6 in Kaohsiung, Taiwan, following last year's 10th anniversary. The AAA honors K-culture stars and features a lineup including IVE's Wonyoung as a co-MC.
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