Coca-Cola launches a new ad with BTS's V, showcasing refreshing moments and the energy of 'Coca-Cola Zero' in a festival-like atmosphere.
September/3/2025 16:18
Coca-Cola unveils a new advertisement featuring BTS (Bangtan Sonyeondan)'s V. Today (the 3rd), Coca-Cola released an advertisement focusing on the moments when 'Coca-Cola Zero' is needed and V's activities. This advertisement prominently showcases V's charm and emphasizes the energy the brand wants to convey. The released footage begins with V riding on a Coca-Cola truck, freely grooving to the music. He discovers people troubled by heat and boredom, and with a determined expression, he says, 'Don't you need something refreshing?' At that moment, a container box filled with 'Coca-Cola Zero' opens, transforming the atmosphere into a festival-like excitement. The people surrounding the truck begin to share the refreshing 'Coca-Cola Zero' and feel happiness while enjoying their meals. The ad ends powerfully with V enjoying Coca-Cola more than anyone else. A Coca-Cola representative stated, 'By showing how the boring atmosphere transforms into a festival with 'Coca-Cola Zero', we captured the charm of the refreshing taste that connects everyone.' They added, 'Through this advertisement, we hope more people can directly experience the intense refreshment of the newly revamped 'Coca-Cola Zero.' V commented, 'I think Coca-Cola has a special power to bring people together. The energy I felt while sharing 'Coca-Cola Zero' on set was truly special.' He encouraged everyone to transform their daily lives into refreshing festivals through 'Coca-Cola Zero.' This advertisement has been pre-released in a 60-second full version on V's official Instagram, as well as Coca-Cola's official Instagram and YouTube channel, with TV ads set to air in Korea starting the 5th.
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