BABY MONSTER

BABYMONSTER achieves a milestone with their 'WE GO UP' music video surpassing 200M views on YouTube in just 150 days. The video is praised for its stunning visuals and engaging storyline. With plans for a new album and a world tour, the group's popularity continues to rise.

Adidas Japan will release the Z.N.E. collection on March 5, 2026. This premium line combines fashion and sportswear, featuring new CLIMA365 material for comfort and functionality. The campaign includes pro soccer coach Tomoaki Makino and K-POP group BABYMONSTER. Key color is 'Dusty Petrol.'

YG ENTERTAINMENT has unveiled its 2026 roadmap, featuring BIGBANG's global tour for their 20th anniversary, new albums from BABYMONSTER and TREASURE, and plans for a new boy group. Yang Hyun-suk emphasizes the commitment to quality performances and ongoing music production as they celebrate 30 years in the industry.

Celebrating its 25th anniversary, SUMMER SONIC 2026 will feature BABYMONSTER for the third consecutive year. They first performed in 2024, captivating audiences with their debut mini-album. Their growth is evident as they prepare to showcase new music from their latest releases. The festival is set for August 14-16, 2026, in Tokyo and Osaka.

On the 23rd, BABYMONSTER arrived in Korea via Gimpo International Airport after finishing their schedule in Japan. ENHYPEN achieved a remarkable six awards at the 2nd D Awards, with a luxurious stage featuring performances from Stray Kids and RIIZE. Additionally, the Grammy-winning cover of 'Golden' by a Korean artist has gained renewed attention for its exceptional quality.

On the afternoon of the 21st, BABYMONSTER departed for Japan via Gimpo International Airport for their schedule. ENHYPEN achieved an impressive six awards at the 2nd D Awards, with a luxurious stage featuring winners from Stray Kids to RIIZE. Additionally, the Grammy-winning song 'Golden' has gained renewed attention for its outstanding cover by a Korean artist.

YG Entertainment, led by Yang Hyun-suk, is intensifying efforts to discover talent for the global K-POP market with the 2026 YG Special Audition. The audition features a unique approach, with Yang directly involved in the initial screening process. Applications are open until February 28, 2026, for individuals born between 2007 and 2015, regardless of gender or nationality.

At the 68th Grammy Awards, the song "Golden" from the Netflix film "KPOP Girls! Demon Hunters" won Best Song Written For Visual Media. The song, performed by the fictional girl group Huntr/x, achieved significant success, topping charts and garnering over a billion views on YouTube. It has inspired numerous K-POP artists to create cover versions, showcasing its global impact.

The 2nd D Awards saw ENHYPEN's Heeseung and aespa's Karina win the popular vote awards, with Heeseung receiving 1.44 billion votes and Karina 180 million. The event, hosted by Sports Dong-A, will take place on February 11 at Korea University and will be broadcast live on Channel A Plus.

BABYMONSTER has unveiled a collaboration with Sanrio's popular character Kuromi, launching exclusive items like apparel and accessories. The collection features a unique design with a monster mark on Kuromi's cheek. Sales start on January 21 at the BABYMONSTER ONLINE SHOP and at pop-up stores in Fukuoka and Nagoya. Fans are excited for BABYMONSTER's continued success in 2026 following their record-breaking world tour and fan concerts.