ATEEZ's SAN has been named global ambassador for Dolce & Gabbana, continuing a relationship that includes past collaborations.
October/16/2025 14:06
ATEEZ's SAN has become the global ambassador for Dolce & Gabbana. The Italian luxury brand Dolce & Gabbana announced yesterday (15th) that they have appointed SAN as their global ambassador, releasing new gravure photos taken with him. The relationship between SAN and Dolce & Gabbana has been ongoing. Last year, during the Coachella Valley Music and Arts Festival, he wore a specially made stage costume from the brand, which garnered attention. Additionally, he has participated in various events, including the brand's haute couture show 'Alta Moda' and this year's '2025 Spring & Summer Women's Collection - Italian Beauty' and '2025 Autumn & Winter Women's Collection - Cool Girls.' SAN shared his thoughts, saying, 'I am proud and excited to start my activities as an ambassador with Dolce & Gabbana. I hope to create meaningful moments together.' ATEEZ is currently on their Japan tour 'IN YOUR FANTASY,' having completed performances in Saitama from the 13th to the 15th of last month and in Nagoya on the 20th and 21st. They are scheduled to conclude the tour with a grand finale in Kobe on the 22nd and 23rd of this month.
Related Articles
The 40th Golden Disc Awards will take place on January 10, 2026, at Taipei Dome, featuring artists such as MONSTA X, Stray Kids, and BLACKPINK's Jennie. The event promises exciting performances from a total of 18 artists, including newcomers like ARrC and KiiiKiii, highlighting the growth of K-pop.
U-NEXT has announced it will exclusively stream the 10th Anniversary Asia Artist Awards 2025 and ACON 2025 live on December 6-7, 2025. The awards celebrate K-POP and drama, featuring performances from popular artists and actors. Expect a star-studded lineup and exciting collaborations.
The 2025 SBS歌謡大典, held on December 25 at Incheon Inspire Arena, will feature a star-studded lineup of K-POP artists, including legends and newcomers. Hosted by Young K, Yujin, and Jemin, the event promises a vibrant atmosphere and special performances, celebrating K-POP's journey in 2025.
ATEEZ's SAN mesmerized fans with his solo song "Creep," released on their YouTube channel. The video features stunning visuals, blending live action with digital art, and includes a powerful black leopard that enhances the song's mood. SAN performed "Creep" during the world tour, showcasing his charisma and dance skills. ATEEZ will also appear on Japan's FNS Music Festival on December 3, highlighting their powerful performances as global top performers.
On the afternoon of the 21st, ATEEZ departed from Incheon International Airport for their overseas schedule. They will perform at the Dream Concert in Abu Dhabi on the 22nd. Additionally, ATEEZ is collaborating with a U.S. military fashion brand for a pop-up event in Harajuku starting November 26, and they surprised fans with the release of a fan song, 'Choose,' to celebrate their fan club's 7th anniversary.
From November 26 to 30, 2025, a special pop-up store featuring a collaboration between American military fashion brand AVIREX and K-pop group ATEEZ will be held at UNIVERSAL MUSIC STORE HARAJUKU. The store will showcase unique items blending AVIREX's iconic styles with ATEEZ's energy, along with exclusive acrylic stands of the members. Free entry with prior reservation recommended.
HONGJOONG of ATEEZ celebrated his birthday by leading a charity virtual run, 'HONGJOONG 6K Special Run,' raising 60 million won for clean water projects in Africa. The campaign saw participation from around 4,000 fans worldwide, fostering a sense of community and support for children in need. HONGJOONG expressed gratitude for the fans' involvement and the impact of their collective efforts.
ATEEZ celebrated the 7th anniversary of their fan club ATINY with a surprise fan song 'Choose' and various engaging content. They showcased their heartfelt connection with fans through a variety show and a live performance, emphasizing their gratitude and commitment to ATINY. ATEEZ also achieved two awards at the 2025 KGMA and will perform at the 2025 FNS Music Festival in Japan.
ATEEZ's inaugural VR concert, 'ATEEZ VR CONCERT: LIGHT THE WAY,' will debut on December 5, 2025. It features a captivating story where the members search for their missing fans in a fantastical world, enhanced by cutting-edge technology for an immersive experience. Tickets go on sale November 21, 2025.
The 2025 SBS歌謡大典 will be hosted by Young K, Yujin, and Jaemin, showcasing a mix of K-POP genres. The event, themed 'Golden Loop', will reflect on K-POP's journey in 2025 and feature a stellar lineup including Stray Kids and ENHYPEN. It takes place on December 25.
