IVE’s Wonyoung was chosen as STANCE’s China brand ambassador and starred in a new campaign, further proving her strong influence.
September/21/2026 15:32
IVE’s Wonyoung received a love call from a global brand. STANCE, a global lifestyle sock brand, recently announced that it has appointed Wonyoung as its China brand ambassador and will launch a new campaign. In the gravure released together, Wonyoung drew attention by handling each different concept in her own color. She created a trendy atmosphere by matching a pink mini dress with a fluffy fur outerwear. She completed a sophisticated retro mood with a black dress and dotted socks. A representative said, “This collaboration with Wonyoung will be an important turning point for STANCE as it expands new possibilities in the women’s fashion market,” and added, “Going forward, through innovative designs and diverse collaborations, we plan to support consumers so that they can find and express their own style language in everyday life.” Wonyoung, who has been receiving love calls one after another from brands in various fields such as fashion and beauty, as well as music activities, is clearly showing her influence. Attention is gathering on what kind of activities she will continue to pursue, as she once again proved her popularity.
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