Liz from IVE is the new model for 8seconds, showcasing a collaboration with MINJUKIM, appealing to young consumers.
September/17/2025 19:00
Liz of IVE has been selected as the new model for the Korean casual brand '8seconds'. '8seconds' announced today (17th) the model appointment and released a photoshoot for the FW season featuring Liz. The released photos showcase Liz's diverse charm wearing collaboration items from '8seconds' and designer brand 'MINJUKIM', which has received a great response from fans worldwide. This collaboration was inspired by a garden of blooming roses. She wore a variety of outfits that blend the fairy-tale romance of 'MINJUKIM' with the casual sensibility of '8seconds', including a cropped jacket, balloon skirt, floral tulle dress, and embroidered cardigan, all styled with her unique charm. By selecting Liz as the new model, '8seconds' aims to enhance the brand's appeal to consumers in their 20s and 30s and expand its customer base. In the future, they plan to propose various trends and styles that the brand pursues alongside Liz. A representative stated, 'Through Liz, who is admired by Generation Z, we plan to effectively introduce the main styling of '8seconds' this fall. Additionally, the collaboration products with 'MINJUKIM' overlap with Liz's mysterious image, and we expect synergy.' More of Liz's photos and worn items can be seen at '8seconds' stores, the online shopping platform 'SSF SHOP', and the brand's official Instagram and YouTube channels. IVE concluded their activities for their 4th mini-album 'IVE SECRET' on SBS 'Popular Songs' on the 7th of this month. They will start their world tour 'SHOW WHAT I AM' at the KSPO DOME (former gymnastics arena) in Seoul from October 31 to November 2.
Related Articles
On September 16, 2025, Bulgari launched its largest exhibition in Japan, featuring 350 vibrant jewelry pieces and modern art. The event celebrated the cultural dialogue between Italy and Japan, attended by numerous celebrities. The exhibition includes iconic works and new pieces by contemporary artists, reflecting Bulgari's heritage and mastery of color.
On the afternoon of the 17th, IVE's Wonyoung returned from Japan via Gimpo International Airport after completing her schedule. IVE made their debut at 'Rockin' with a captivating performance of 10 songs, including their debut song's Japanese version. Wonyoung also showcased her sophisticated charm in New York while announcing the Tommy Hilfiger 2025 Fall campaign.
Tommy Hilfiger has announced IVE's Wonyoung as the brand ambassador for the 2025 Fall campaign. She embodies New York's cool sophistication with her energetic style. Wonyoung emphasizes individuality and self-expression in her fashion, blending modern denim with a preppy yet edgy vibe, reflecting the spirit of 90s New York.
On the afternoon of the 16th, a press event for Netflix's variety show 'Crime Scene Zero' was held at the Ramada Hotel in Seoul. Attendees included IVE's Yujin, Kim Ji-hoon, and others. The show features participants acting as suspects and detectives to uncover a hidden criminal. Originally aired in 2014 on JTBC, it has garnered a large fanbase. Special guest Fan In-yeop will also appear in the new season.
On the morning of the 16th, a photo call event was held to celebrate the opening of the MAJESTY pop-up store, 'The Premiere MAJESTY,' at the Shinsegae Department Store in Gangnam, Seoul. Actress Lee Min-jung attended, displaying her elegant charm with beautiful jewelry. She also had a touching moment meeting her son and IVE's Wonyoung, which was captured in a video.
K-pop group IVE made their debut at the ROCK IN JAPAN FESTIVAL 2025, captivating fans with a vibrant performance of hits like 'REBEL HEART' and 'I AM', as well as their Japanese versions of 'ELEVEN' and new songs 'DARE ME' and 'Be Alright'. Their impressive stage presence solidified their popularity in Japan.
On the afternoon of the 14th, IVE departed through Gimpo International Airport to perform at the ROCK IN JAPAN FESTIVAL 2025. They are scheduled to take the stage on the 15th at Soga Sports Park in Chiba, Japan. Additionally, the first lineup of 79 artists, including TWS and ILLIT, has been announced for the festival.
The K-STAR BOARD voting event by IDOL CHAMP and Kstyle begins today, focusing on the BEST DANCE CHALLENGE. Voting runs from September 15 to 21, with results expected on September 23. Participants need Ruby CHAMSIM to vote, which can be earned or purchased in the app.
IVE is set to appear on TBS's 'Sore Snow Man ni Yarasete Kudasai' on September 26, participating in a dance battle. Their recent mini-album 'IVE SECRET' features the title track 'XOXZ', which has gained popularity, leading them to top music charts. Member Wonyoung's cover of 'Mayonaka no Door' has also attracted attention from fans.
The 2025 MUSIC BANK GLOBAL FESTIVAL IN JAPAN is set for December 13-14 at the National Stadium, featuring artists like Stray Kids and ENHYPEN. This event marks the first K-POP concert at this venue, with tickets available from September 12. Expect more artist announcements soon!
