Adidas Japan announces the launch of the Z.N.E. collection featuring athletes and a new material, CLIMA365, on March 5, 2026.

Adidas Japan Co., Ltd. has appointed Tomoaki Makino and BABYMONSTER for its campaign visuals. Adidas Japan (Headquarters: Minato-ku, Tokyo, CEO: Kohei Hagiou) will launch the latest SS26 collection 'ADIDAS Z.N.E.' on March 5, 2026. 'ADIDAS Z.N.E.' is a premium collection that transcends the boundaries of fashion and sports. It combines excellent performance functionality with design suitable for everyday lifestyle wear. Inspired by lines that symbolize the competitive arena, it is designed as an 'off-time uniform.' The collection features comfortable materials and versatile silhouettes that fit into any daily life throughout the year. For the season, new woven track tops and pants using the comfortable new material 'CLIMA365' will debut for spring and summer. This lightweight material has UPF50+, a cool feel, and water-repellent properties. The key color for this season, 'Dusty Petrol,' reminiscent of denim, expresses an analog beauty that becomes more familiar with use, making it a versatile color you want to reach for every day. The campaign visuals in Japan feature Tomoaki Makino, who serves as the coach of a professional soccer team. The global campaign includes K-POP girl group BABYMONSTER, and football players Nuno Mendes, Fabian Ruiz, and Khvicha Kvaratskhelia from Paris Saint-Germain. The Adidas Sportswear SS26 collection 'ADIDAS Z.N.E.' will be sequentially released starting March 5 at Adidas flagship stores, the Adidas online shop, the Adidas app, and select Adidas retailers. The 'Z.N.E.' stands for Zero Negative Energy, focusing on comfort with a stress-free feel, movement-friendly cutting, and a minimal design that eliminates waste. The concept for SS26 is 'AWAY DAYS,' products that accompany precious moments spent with friends, from game days to short trips. Key items include the Z.N.E. woven track top and Z.N.E. woven pants, using the new 'CLIMA365' material for spring and summer. This material maintains comfortable wear throughout the year, unaffected by temperature or environment. With UPF50+ and a cool feel, it is ideal for UV and heat protection, making it a great material for hot summer days. Additionally, it is lightweight and water-repellent, combining functionality for various scenes. The key color 'Dusty Petrol' is a versatile item that pairs well with any style. Another highlight is the Z.N.E. CARAT(R) short-sleeve T-shirt, which uses CARAT(R) functional material that wicks away sweat without leaving it on the skin, reducing uncomfortable cling. This product is developed in Japan, focusing on comfort and wearability for the spring and summer season. Global content 'STYLE HUB' is available on the official Adidas website, showcasing styling for various products including Z.N.E. The SS26 campaign features looks from BABYMONSTER and Tomoaki Makino. Enjoy various ways to wear Adidas Z.N.E. on 'STYLE HUB': https://www.adidas.jp/go/campaign/sportswear. Product details and stores include Adidas Brand Center, Adidas Brand Core Store: all stores, Adidas online shop: https://www.adidas.jp/, Adidas app: https://www.adidas.jp/mobileapps, and other Adidas retailers nationwide. Note that product availability may vary by store. For more information, visit the official Adidas Sportswear website: https://www.adidas.jp/sportswear, Adidas Sportswear latest apparel: https://www.adidas.jp/wear-clothing-sportswear, Adidas Sportswear shoes: https://www.adidas.jp/shoes-footwear-sportswear, Adidas Sportswear accessories: https://www.adidas.jp/accessories-sportswear, and Adidas Z.N.E.: https://www.adidas.jp/z.n.e. For the full press release, visit.