Sonu of THE BOYZ has been appointed as the ambassador of the global fashion brand "AMIRI". Fashion media WWD recently reported, "Sonu, a musician from Korea, has been appointed as the new ambassador of the global fashion brand 'AMIRI'." Behind this, there were common points between the place AMIRI aims for, which combines music and fashion, and his identity. Sonu and designer Mike Amiri first met in January 2024 at the "Amiri 2024 Fall/Winter Runway Show" held in Paris. Since then, the two have shared their love for music, style, and artistic freedom, deepening their bond. AMIRI expressed affection, saying, "Appointing Sonu, a rising star, as an ambassador reflects the evolution of AMIRI's spirit. He embodies the roots of AMIRI's music culture and global vision. We are very happy to welcome Sonu as a member of our family." Sonu also stated, "The Amiri 2024 Fall/Winter Show was the first runway show I participated in," and "It is a brand that combines my identity, music, and fashion, and I felt a sense of intimacy. As a performer, clothes express myself and convey a message that fits my music. AMIRI and I share the same language," raising expectations for the synergy between the two who show passion for music and fashion. THE BOYZ, to which Sonu belongs, released their 2nd full album "PHANTASY" Pt.3 "Love Letter" in March this year, and achieved a major breakthrough with their music and album ranking high on global charts. Furthermore, from July 12th to 14th, they will hold "THE BOYZ WORLD TOUR: ZENERATION II" at KSPO DOME for 3 days to meet fans.
THE BOYZ's overseas concerts scheduled for October 11 in Macau and October 25 in Taipei have been canceled due to local circumstances. Their agency, One Hundred, apologized for the sudden notice and stated that all ticket purchases will be automatically refunded. They also confirmed no additional shows will be added after Jakarta, emphasizing their commitment to complete the tour successfully and apologizing for the inconvenience caused to fans.
THE BOYZ's agency, One Hundred, has apologized for the confusion caused by the design similarities between their official light stick and QWER's. They acknowledge the importance of light sticks as symbols connecting artists and fans, and they are committed to preventing future issues through legal measures and careful attention to fan feedback.
M:ZINE, a music variety show, launched M:ZINE LIVE at Saitama Super Arena with artists like IMP, NCT DREAM, and THE BOYZ. The event featured games and special performances, concluding with a lively atmosphere. Highlights will air in October, with a special edition on November 15, including behind-the-scenes interviews.
On the 14th, the SOUND PLANET FESTIVAL 2025 was held at Paradise City in Incheon, featuring performances by Jejung, VIXX's Ken, W24, Song Sohee, and the Japanese band Akuru Yoru no Hitsuji. This article is based on local media coverage. Please note that there may be variations in the photos. Additionally, Jejung and Junsu, along with THE BOYZ and TWS, are set to perform at the ATA FESTIVAL 2025 in September, and VIXX's Ken will release a remake album titled 'RE:BORN' on September 18, with a coming soon video released.
The music variety show 'M:ZINE', hosted by Mrs. GREEN APPLE's Wakai Koto, invites artists monthly to discuss fan perspectives. A special live event, 'M:ZINE LIVE', will be broadcast exclusively on CS TV Asahi on September 9, 2025, featuring performances by IMP, NCT DREAM, THE BOYZ, and BALLISTIK BOYZ, along with unique dance and game segments.
On the afternoon of the 3rd, a photo wall event for the brand 'vunque' was held in Seongdong-gu, Seoul, attended by celebrities including Sohee, THE BOYZ's Q, former Apink member Son Naeun, and Lee Jihoon. The article is based on local media coverage, and there may be variations in the photos provided.
On the afternoon of the 29th, THE BOYZ departed from Incheon International Airport to Kobe, Japan, for their 'THE BOYZ <THE BLAZE> WORLD TOUR'. They will hold concerts at the World Memorial Hall in Kobe on August 30 and 31. This article is based on local media coverage, and there may be variations in the photos provided.
On the afternoon of the 15th, Jaejoong left for Qingdao, China, via Incheon International Airport for an overseas schedule. He and Junsu are set to perform at the 'ATA FESTIVAL 2025' in September. Additionally, Jaejoong opened up about his long-distance relationship and acknowledged his parents' approval, revealing he met his ex-girlfriend through chat.
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