
The feminine brand ‘LETTER FROM MOON’ with a French mood will hold its first pop-up store in Japan at the pop-up zone on the first floor of ‘SHIBUYA109’ in Shibuya from October 28 (Monday) to November 3 (Sunday), 2025. This event will feature special sales on popular items, exclusive gifts for visitors, and LINE friend registration benefits, among other limited-time promotions. ‘LETTER FROM MOON’ is a women’s brand originating from Seoul, South Korea, based on the concept of ‘a letter arriving from an unknown someone, quietly starting a romance.’ As a representative brand of Korean girly style, it is loved by many popular idols and actors, including BLACKPINK, Red Velvet, TWICE, and IVE. ■ Pop-up Information ‘LETTER FROM MOON’ SHIBUYA109 POP-UP Schedule: October 28 (Monday) to November 3 (Sunday) Time: 10:00 AM to 9:00 PM Location: 2-29-1 Dogenzaka, Shibuya, Tokyo, SHIBUYA109 1F Pop-up Zone Special Offers and Events During the Event 1. Best Items up to 50% OFF Popular apparel and accessories, from classics to new arrivals, will be available at special prices. 2. LINE Friends Exclusive Event Add the official LINE account as a friend and receive ‘Letters Soft Knee-High Socks’ when purchasing one or more items. *Sock colors are random *Limited to one per person *Ends when stock runs out 3. Purchase Bonus Event The first customers to make a purchase will receive a ‘Satin Pouch.’ Customers spending over 15,000 yen (including tax) will receive ‘original nail tips.’ *Limited to one per person *Ends when stock runs out ■ Related Links ‘LETTER FROM MOON’ Official Online Shop
Korean cosmetics brand fwee has chosen TWICE's Nayeon as its new brand model, aiming to captivate fans with her charm. The brand is known for popular items like the '3D Volumizing Gloss' and the 'Blurry Lip Print Pot.' They will launch the 'Spa Glow UV Tone Up Base' on November 1, 2025, featuring skincare benefits and UV protection.
On the afternoon of the 24th, TWICE departed from Incheon International Airport to Kuala Lumpur, Malaysia for their 'THIS IS FOR' WORLD TOUR. They also received a government award at the Korean Popular Culture and Arts Awards, expressing gratitude to their fans, ONCE. Additionally, they surprised fans with unexpected strengths in a game during the first episode of 'Business Trip Full Moon × JYP' (video available).
TWICE was honored with the Prime Minister's Award at the 2025 Korean Popular Culture and Arts Awards for their contributions to the industry. Unable to attend due to their world tour, they expressed gratitude through JYP Entertainment. Celebrating their 10th anniversary, they achieved significant milestones, including charting on Billboard 200 and contributing to a Netflix soundtrack.
On 'Shuccho Juugoya', TWICE demonstrated strong teamwork and nearly won a camper van worth 100 million won. The show featured various games with JYP artists, including 2PM and ITZY. Despite some rule infractions, TWICE's performance stood out, leading to humorous moments and a surprising twist regarding the camper van prize.
On the afternoon of the 23rd, BLACKPINK departed for Bangkok via Gimpo Business Aviation Center for their world tour. They were also selected for the 'Golden Disc POWER HOUSE 40' alongside G-DRAGON, showcasing their global influence. Additionally, BLACKPINK is set to start filming a new music video this week as part of their comeback preparations.
The Golden Disc Awards, celebrating its 40th anniversary in 2026, has selected 40 influential figures in K-POP history, including BLACKPINK, BIGBANG, and G-DRAGON. The selection was made by 50 experts in the industry, highlighting the significant contributions of these artists to global music.
The SBS Song Festival, a major K-POP event, will take place on December 25, showcasing 11 artists including Stray Kids, TOMORROW X TOGETHER, and IVE. The theme 'Golden Loop' symbolizes a bright future for K-POP, celebrating its endless possibilities. It will be held at Incheon Inspire Arena for the third consecutive year.
BLACKPINK's Jisoo has mesmerized fans with her daring visuals in the November issue of GQ Korea. Featuring a bold image change with eyebrow-grazing bangs and smoky makeup, she presents a fresh style that has quickly become a topic of discussion. As a global artist, she continues to shine on stage and expand her acting career, recently releasing the hit song 'EYES CLOSED.' The photoshoot, in collaboration with Cartier, highlights her mature and sophisticated style, with more details available in the magazine.
The global fashion e-commerce store '60%' welcomes the Korean brand OWNSER, which launched in January. Known for its modern, dynamic designs, OWNSER is popular among K-pop idols like IVE and aespa. To celebrate, a limited-time special sale is available, showcasing a range of trendy and minimalist items.
On the morning of the 22nd, Wendy of Red Velvet departed from Gimpo International Airport for her first solo world tour, '2025 WENDY 1st WORLD TOUR『W:EALIVE』'. The Japan performances will take place over two days at NHK Hall in Tokyo. Additionally, there are discussions about a guest appearance by BTS's Jin, which has garnered attention.
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