aespa's KARINA and WINTER arrive in Korea after the 2025 MAMA AWARDS in Hong Kong, where some performances were canceled due to a fire.

At the 2025 MAMA Awards, G-DRAGON and Stray Kids took home top honors. The event proceeded despite a tragic fire in Hong Kong, with tributes paid to victims. Host Kim Hyesoo expressed condolences, while performances continued, showcasing resilience and unity in the K-pop community.

The 2025 MAMA AWARDS commenced with a tribute to the victims of a recent Hong Kong fire, emphasizing a somber atmosphere. Hosted by Park Bo-gum, the event included heartfelt speeches and performances, with artists wearing black and mourning ribbons. ENHYPEN won multiple awards, including Fan's Choice of the Year, while BLACKPINK's Rosé and Bruno Mars received Song of the Year for 'APT.'

In response to a devastating fire in Hong Kong, K-POP groups like SM Entertainment, RIIZE, and WayV have made significant donations to support victims and rescue efforts. SM donated 1 million HKD, while others contributed various amounts. The 2025 MAMA AWARDS will proceed as planned, with changes to the event to honor the victims.

KARINA of aespa recently showcased her beauty overseas, sharing experiences of meeting fans in LA. She recounted a moment when she encountered a fan wearing concert merchandise but went unnoticed. She also shared a sweet moment when a foreign woman complimented her beauty while she was shopping for cosmetics, though she felt too shy to share her social media.

On the afternoon of the 25th, aespa's Karina and Giselle departed from Incheon International Airport for their national arena tour in Japan. Additionally, the third lineup for the 'SBS Song Festival' was revealed, featuring 13 groups including TVXQ's Yunho. aespa has also been appointed as the first global ambassadors for Shin Ramyeon, with a new commercial released that resembles a music video.

The 2025 SBS歌謡大典, held on December 25 at Incheon Inspire Arena, will feature a star-studded lineup of K-POP artists, including legends and newcomers. Hosted by Young K, Yujin, and Jemin, the event promises a vibrant atmosphere and special performances, celebrating K-POP's journey in 2025.

The 2025 MAMA AWARDS will take place on November 28-29 at Kai Tak Stadium in Hong Kong, streamed live in Japan on TELASA with Japanese subtitles. The event includes a red carpet and performances from various artists. For those unable to watch live, a full recap will be available on November 30. A special program will air on November 27, featuring highlights from previous awards.

On the afternoon of the 20th, a photo event for the luxury brand LOEWE was held at CGV Yongsan I-Park Mall in Seoul, attended by GISELLE from aespa. Additionally, aespa has been announced as the first global ambassador for Shin Ramyeon, with a new commercial released resembling a music video. The final lineup for the 2025 MelOn Music Awards was also announced, featuring BLACKPINK's Jennie and aespa.

KARINA from aespa has been appointed as the ambassador for Chanel Beauty. In her first photoshoot, she expressed the brand's emphasis on 'natural beauty' with her own interpretation, showcasing a blend of elegance and energy. The collaboration promises various campaigns to reveal new beauty concepts, with anticipation for the synergy between the brand and the artist. Her debut photos can be seen in the November issue of fashion magazines and on digital platforms like Instagram and YouTube.

aespa has been appointed as the global ambassador for Shin Ramyeon, marking the brand's first such initiative. They will promote the unique taste and cultural appeal of Shin Ramyeon with a new global commercial set to launch on November 19, 2025. The campaign will feature a music video-style ad, showcasing aespa's artistic talents and the brand's slogan, 'Spicy Happiness In Noodles.' Special packaging featuring aespa will also be released globally, starting in China.