ALPHA DRIVE ONE took first place on SBS MTV’s THE SHOW, which aired at SBS Prism Tower in Seoul. Many artists performed.

SBS Life’s live broadcast of “THE SHOW” was held at SBS Prism Tower in Sangam-dong, Mapo District, Seoul. The episode featured ALPHA DRIVE ONE, who won first place, along with Mashiro Sakamoto of MADEIN, SF9, AEN, ONEWE, TEMPEST’s Hanbin, AtHeart, Splayit, TRYTHAT, iii, and SEO EVE.

SBS Life’s live broadcast of “THE SHOW” was held at SBS Prism Tower in Sangam-dong, Mapo District, Seoul. The episode featured ALPHA DRIVE ONE, who won first place, along with Mashiro Sakamoto of MADEIN, SF9, AEN, ONEWE, TEMPEST’s Hanbin, AtHeart, Splayit, TRYTHAT, iii, and SEO EVE.

At the opening show for the RE RHEE collection at the 2027 S/S Seoul Fashion Week held at Dongdaemun Design Plaza in Seoul’s Jung District on the morning of the 1st, Nicole of KARA, Lee Gikwang of Highlight, Lee Jinhyuk of UP10TION, Dohee and Soha of SAY MY NAME, FIFTY FIFTY, H1-KEY, Jinwei (Bong Jinyu) and Tell of VAYONN, Jane and Hyunmin of KEYVITUP, Tempest’s Eunchan, Sohyang, Hwangbo, and Seo Yi-hyun were in attendance. Also mentioned were Nicole’s contract with iNKODE, founded by Jaejoong, and KEYVITUP’s debut under iNKODE.

BOYNEXTDOOR returned to Korea through Incheon International Airport on the 31st after completing the Saga performance of their Japan concert, "BOYNEXTDOOR TOUR 'KNOCK ON Vol.2' IN JAPAN."

BOYNEXTDOOR’s Sungho and ALPHA DRIVE ONE’s Sanwon have been chosen as the new MCs for MBC’s Music Core, which begins airing in Korea on September 5. Sungho, who has served as a special MC since 2024, and Sanwon, who debuted through BOYS II PLANET, both expressed their excitement and determination to deliver bright, positive energy each week.

SF9 marked its 10th debut anniversary with a showcase for its second full album, TENACITY, and said it is aiming for 60 years. The group thanked fans, family, and its agency, and shared that absent members in military service sent supportive messages.

SF9 has made a comeback with its 2nd full album TENACITY to mark its 10th debut anniversary. The album includes 10 tracks, including the title song Without Wings, and reflects the group’s determination to look back on the past 10 years and move forward again. Youngbin, Hwiyoung, and Chani took part in writing lyrics for many songs. Without Wings expresses rising again beyond limits, and SF9 plans to show its signature restrained sensuality on stage.

BOYNEXTDOOR left for Japan through Incheon International Airport on the morning of the 28th for schedule-related activities. They are currently holding the Japanese leg of their first world tour, “BOYNEXTDOOR TOUR ‘KNOCK ON Vol.2' IN JAPAN,” and will perform at SAGA Arena in Saga on the 29th and 30th.

On the afternoon of the 26th, SF9 held a showcase at Cube Convention Center in Mapo District, Seoul, to celebrate the release of their 2nd full album, TENACITY. The title carries the dictionary meaning of perseverance and determination, while also weaving together the group’s 10-year journey. The new album reflects their musical story over the past decade and their resolve for further growth.

TEMPEST’s Hanbin delivers dynamic energy through his solo debut. He released the music video for “No Fear (Feat. punchnello),” the title track of his first digital single, showing him dancing alone before motionless people begin moving. The song is a high-energy dance-pop track expressing confidence and a fearless drive forward, and Hanbin participated in writing all the lyrics.