ILLIT’s “It’s Me” music video surpassed 200 million YouTube views in 180 days, while the song and new album continue to chart strongly.
October/28/2026 13:14Related Groups & Members
ILLIT’s rapid rise continues. On October 28, according to BELIFT LAB, a label under HYBE MUSIC GROUP, the music video for “It’s Me,” the title track of ILLIT’s 4th mini album “MAMIHLAPINATAPAI,” surpassed 200 million YouTube views at around 3 a.m. on the 27th. Following their debut song “Magnetic,” this is the group’s second work to reach 200 million views in total. The speed of the view count increase is also visibly accelerating. The music video for “It’s Me” surpassed 200 million views in 180 days since its release on April 30, greatly shortening the record of “Magnetic,” which took 329 days to reach that mark. Even now, six months after its release, it remains ranked on YouTube Korea’s “Daily Popular Music Videos” chart, showing unchanging popularity. “It’s Me” is a song in which, after a first date, as worries deepen about how to define the relationship with the person they like, they boldly shout, “Your bias is me!” In the music video, ILLIT’s unique charm as they struggle to hear the answer “bias” is humorously depicted. Their self-directed and assertive lyrics, which are like them, and a techno performance full of vitality are combined, and it has long been loved by music fans. Its performance on music charts also continues to be strong. In addition to maintaining a high position on Korean music charts, the song has been ranked for 24 consecutive weeks on the U.S. Billboard “Global 200” and for 25 consecutive weeks on “Global (Excl. U.S.).” In Japan, it has surpassed 100 million cumulative streams on Oricon, and it continues to record high rankings on Billboard Japan and LINE MUSIC as well. On TikTok, videos using “It’s Me” (including the original sound) have surpassed 2.5 million. This kind of excitement has been carried over directly to the new album released recently. ILLIT’s 5th mini album “BREAK EVEN” took first place on Hanteo’s daily album chart on the 26th, the first day of release. The title track “You’re Under Arrest” quickly spread by word of mouth immediately upon release due to its highly addictive nature, and ranked high on major Korean music charts such as MelOn, Bugs, and Genie Music.
Related Articles
ILLIT’s Wonhee appeared on JTBC’s morning news program “Morning &” as a one-day weathercaster. She blew a whistle used as a prop in the new song “You’re Under Arrest,” introduced ILLIT’s comeback with the 5th mini album “BREAK EVEN,” and explained the title track’s warning message. She also reported cold temperatures and strong winds in some areas and advised viewers to dress warmly.
U-NEXT has announced exclusive Japanese livestreaming of the 2026 MAMA AWARDS, held at Kyocera Dome Osaka on November 20 and 21, 2026. The stream will include the red carpet and awards ceremony for unlimited viewing by U-NEXT monthly members, with a giveaway campaign also planned.
ILLIT made a powerful comeback, topping Hanteo’s daily album chart with 382,991 first-day sales for BREAK EVEN, their best opening yet. The title track rose quickly on Korean charts, while in Japan it also charted on LINE MUSIC and AWA. Its MV passed 4 million views in 12 hours, drew attention in 19 regions, and sparked fan theories. WONHEE also appeared as a weather caster on JTBC’s Morning &, adding to the group’s buzz.
ILLIT unveiled the music video for “You’re Under Arrest” from their fifth mini album, BREAK EVEN. The humorous MV follows the members as black agents追踪ing a vanished target, with Song Kang making a surprise appearance as a key figure. The video highlights varied visuals, sharp choreography, and an addictive electro-pop track.
At a showcase for their 5th mini album, ILLIT discussed making a comeback as four members without Moka, who is on hiatus for health reasons. They thanked her support, introduced the title track “You’re Under Arrest,” and responded to criticism over police-inspired stage outfits.
ILLIT held a showcase on the afternoon of the 26th at Blue Square’s Woori WON Banking Hall in Yongsan, Seoul, to celebrate the release of their 5th mini album, BREAK EVEN. The title track, "You're Under Arrest," is a song that presents "crime signs" to someone who caused misunderstanding through habitual kindness and declares them guilty. It conveys the message that they will not spend their heart or time being bound by past feelings in order to protect themselves.
ILLIT’s Iroha directly addressed the ankle sprain she suffered during concert rehearsal, reassuring fans that it is not a serious injury. She thanked GLLIT for their love and support after the two-day encore concert, and said she will focus on recovery ahead of ILLIT’s upcoming comeback.
ILLIT held encore concerts in Incheon and surprised fans by previewing the title track of its upcoming 5th mini album, 'You're Under Arrest.' The group used handcuff props in a playful performance, and member Moka, currently on a health break, attended and joined the dance challenge. The group said they felt stronger together with GLLIT and will return on the 26th with 'BREAK EVEN.'
ILLIT’s Iroha injured her ankle during rehearsal for a concert and received hospital treatment. BELIFT LAB said it will prioritize her safety and may limit her stage participation if symptoms appear. Fans are worried as member Moka is already on a health break, and ILLIT is set to make a comeback soon.
ILLIT released the final 'MAD' concept photos for its 5th mini album BREAK EVEN, portraying the aftermath of realizing a crush was not mutual. The members expressed frustration, emptiness, and a striking gap between cute visuals and tense expressions. They will hold an encore tour in Incheon on the 17th and 18th, with MV teasers on the 23rd and 25th, and the album and full MV out on the 26th.
