
BABYMONSTER has released all individual visuals that melted into the world of the 2nd mini-album 'WE GO UP' track 'SUPA DUPA LUV,' raising fan expectations. YG ENTERTAINMENT posted '[WE GO UP]','SUPA DUPA LUV','VISUAL PHOTO' on their official blog on the 17th. Following Ahyeon, Laura, Luka, and Asa, the last individual teaser featuring the charming appearances of Parita and Chiquita has been unveiled. The atmosphere has drastically changed from the intense charisma shown through the title track 'WE GO UP' and the included track 'PSYCHO.' Parita showcases a mysterious charm with faint pink hair and light scarf styling, while Chiquita displays adorable energy with a dress featuring ruffled details and half-up hair styling. BABYMONSTER has captured the hearts of music fans with their diverse musical colors and ability to digest various concepts. As curiosity grows for the 'SUPA DUPA LUV' content set to be released at midnight on the 19th, attention is focused on what kind of charm they will show this time. 'SUPA DUPA LUV' is a song in the R&B hip-hop genre, harmonizing lyrical melodies over a minimal track, expressing feelings of love through intuitive lyrics. Fans are concentrating on BABYMONSTER's new charm, which attempts diverse concepts and showcases a wide range of emotional lines. BABYMONSTER is currently on a tour for the 'BABYMONSTER[LOVE MONSTER] ASIA FAN CONCERT 2025-26,' covering 6 cities and 12 performances. Additionally, their special stage video showcased at the recent '2025 MAMA AWARDS' has simultaneously recorded the top two overall view counts, maintaining popularity towards the end of the year.
BABYMONSTER released the first concept stills for its digital single “DESERVE,” heightening worldwide excitement. The images hint at a cinematic music video, new acting challenges, and a different musical transformation from “SUGAR HONEY ICE TEA.” The song, described as a slow ballad with powerful energy, will stream on October 23 at 1 p.m., with a new album planned for early next year and a second world tour underway.
Some K-pop artists, including IVE, KiiiKiii, FIFTY FIFTY, and Park Hyo-shin, submitted songs for the Grammy’s new Best Asian Pop Music Performance category, along with Japanese and other Asian acts. But BTS, Stray Kids, and other major-label artists declined, amid debate over whether the category helps or isolates Asian music.
On the afternoon of the 16th, BABYMONSTER left for Indonesia via Incheon International Airport for the 2026-27 BABYMONSTER WORLD TOUR [CHOOM] in Jakarta. The article is based on local media coverage, and the photos may vary. It also mentions YG’s 30th anniversary pop-up store in Shibuya and BABYMONSTER’s new song "DESERVE," set for release on October 23.
The 2026 MAMA AWARDS revealed its first performance lineup for the two-day event at Kyocera Dome Osaka on November 20 and 21. Twelve acts were announced, including RESCENE, ALPHA DRIVE ONE, BABYMONSTER, ENHYPEN, ILLIT, INI, NCT WISH, CORTIS, KiiiKiii, LE SSERAFIM, NAYEON, and ZEROBASEONE. The announcement also renewed attention on a promise between RESCENE’s Wonni and comedian Lee Sung-min, made after they worked together on a web variety show.
On the afternoon of the 28th, BABYMONSTER’s Ruka arrived in Korea via Gimpo International Airport after completing her schedule in Japan. Related reports note that Ruka and Asa became ambassadors for SNIDEL, and BABYMONSTER drew 90,000 fans at Kyocera Dome Osaka, with some members in tears.
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