PHARITA

At the 2025 MAMA Awards, G-DRAGON and Stray Kids took home top honors. The event proceeded despite a tragic fire in Hong Kong, with tributes paid to victims. Host Kim Hyesoo expressed condolences, while performances continued, showcasing resilience and unity in the K-pop community.

Yang Hyun-suk, YG Entertainment's chief producer, will attend the 2025 MAMA Awards after an 11-year hiatus, enhancing the event's prestige. His return is linked to supporting TREASURE and BABYMONSTER, who will perform at the ceremony. However, the event's future is uncertain due to a recent fire in Hong Kong.

The 2025 MAMA AWARDS will showcase a collaboration with Netflix's KPOP Girls! featuring performances by K-POP groups like BABYMONSTER and BOYNEXTDOOR. The event promises to unite K-POP fans globally with original performances that blend animation and reality, taking place on November 28-29 in Hong Kong.

BABYMONSTER has announced their 2nd mini-album 'WE GO UP' with the track 'PSYCHO', revealing unique visuals that captivate fans. The group completed their concept with the final members' photos, enhancing anticipation for the music video set to release on the 19th, featuring a fresh story and performance.

BABYMONSTER has unveiled individual posters for 'PSYCHO' from their 2nd mini-album 'WE GO UP', showcasing members Asa and Parita. The striking visuals have heightened anticipation for the music video, set to release on the 19th. The song offers a fresh take on the concept of 'psycho' and has garnered positive reactions for its hip-hop style. Following their comeback, they will embark on an Asia fan concert tour starting in Chiba.

On the afternoon of the 8th, BABYMONSTER members Ahyeon, Laura, and Parita departed from Gimpo International Airport to Japan for their concert tour. The 'BABYMONSTER [LOVE MONSTERS] ASIA FAN CONCERT 2025-26' will begin with performances in Chiba on November 15-16, followed by shows in Nagoya, Tokyo, Kobe, Bangkok, and Taipei. Additionally, they will reveal the music video for their song 'PSYCHO' on November 19 and are set to perform at the 'Best Hit Kayosai 2025' with &TEAM.

Smart magazine marks its 30th anniversary with BABYMONSTER on the cover, showcasing their first appearance on a Japanese men's magazine. The issue includes a 13-page feature with interviews and fashion highlights, as well as a sticker sheet. Members share personal stories and excitement for their upcoming fan concert in Japan.

BABYMONSTER's title track "WE GO UP" from their 2nd mini-album has surpassed 40 million views on YouTube. The music video features a unique concept of female warriors facing different villains, emphasizing action over traditional choreography. Members underwent rigorous training for high-quality scenes, creating a lively atmosphere on set. The video quickly gained popularity, reaching 10 million views in one day and 40 million in just four days. An exclusive performance video was also released, expected to further boost its popularity.

Today, BABYMONSTER released their 2nd mini-album 'WE GO UP', featuring 4 tracks including the title song. The album highlights their explosive energy and improved performances, reflecting their commitment to reaching new heights. Members express excitement for fan reactions and their world tour experiences.

LeSportsac has launched its first apparel collection, incorporating iconic materials like nylon. The brand has partnered with popular girl group BABYMONSTER as its muse, showcasing stylish visuals. The Omotesando flagship store will reopen on October 1, offering exclusive items and limited-time novelties.