
BABYMONSTER attempted a musical transformation. Today (1st), BABYMONSTER's new digital single "FOREVER" was released. YG ENTERTAINMENT (YG) surprised fans with a teaser image resembling an invitation sent to music fans worldwide via official SNS on the 17th of last month. Following this, they unveiled the title of the new song "FOREVER" for the first time, announcing the release of their first summer song and building anticipation. The unveiled "FOREVER" caught attention with a new atmosphere that broke away from YG's unique color. "FOREVER" is a dance pop genre that reinterprets 1980s synth-pop, highlighting BABYMONSTER's image change. Particularly, the energetic charm with a gap from the charisma shown in their official debut song "SHEESH" is drawing attention. The members in the music video showcase a variety of appearances. BABYMONSTER made new attempts not only in musical genre and visuals, but also in vocal colors and singing styles. Asa's upgraded rap and Chikita's powerful dance performance leave a strong impression despite their brevity. The song has a refreshing sound suitable for summer. From catchy parts like "She's unlike unlike unlike anybody / Making a fuss everywhere / Canada, llama, bazaar / Gotta gotta go so c'est la vie" to easy-to-sing addictive choruses like "Baby it was all a dream / You thought I was yours / Don't misunderstand on your own / It's bitter it's sweet / Up to the high sky / I'm spreading my wings / Like I'mma live," there is enjoyment in listening. The music video for "FOREVER" surpassed 1 million views in less than an hour after its release, showing a smooth start. With interest in BABYMONSTER's new song growing, attention is focused on whether they can set a new record in the intense music industry of July.
On December 11, USEN announced the 'USEN MUSIC AWARD 2025', highlighting Japan's top BGM hits based on listener requests. The rankings cover 7 categories, with K-POP's G-DRAGON's 'HOME SWEET HOME' taking the top spot. Other notable artists include BABYMONSTER and BLACKPINK's Jennie, showcasing a vibrant K-POP scene.
The performance video for 'PSYCHO' from BABYMONSTER's 2nd mini-album 'WE GO UP' was released on December 6, featuring stunning visuals and choreography. The video captures the song's mysterious mood, with impressive set design and powerful performances. It quickly topped YouTube trends and surpassed 100 million views, showcasing BABYMONSTER's growing global presence after their recent comeback and successful concert.
BABYMONSTER's 'PSYCHO' music video surpassed 100 million views on YouTube just 14 days after its release, matching the record of their previous hit 'WE GO UP'. The video has received acclaim for its conceptual direction and the members' bold transformations, contributing to the group's growing popularity and solidifying their status as rising stars in K-POP.
K-POP group BABYMONSTER collaborates with UNIQLO to release a T-shirt collection inspired by their hit song 'BATTER UP'. The collection features a wide box silhouette and sheer materials, available in crew and V-neck styles. Launching in late February 2026, it includes six designs priced at 1,990 yen each.
The 2025 MAMA AWARDS commenced with a tribute to the victims of a recent Hong Kong fire, emphasizing a somber atmosphere. Hosted by Park Bo-gum, the event included heartfelt speeches and performances, with artists wearing black and mourning ribbons. ENHYPEN won multiple awards, including Fan's Choice of the Year, while BLACKPINK's Rosé and Bruno Mars received Song of the Year for 'APT.'
Yang Hyun-suk, YG Entertainment's chief producer, will attend the 2025 MAMA Awards after an 11-year hiatus, enhancing the event's prestige. His return is linked to supporting TREASURE and BABYMONSTER, who will perform at the ceremony. However, the event's future is uncertain due to a recent fire in Hong Kong.
The YouTube channel "THE FIRST TAKE" announced the premiere of BABYMONSTER's performance of their new song "WE GO UP" on November 26. This powerful track features strong brass sounds and intense drum beats, reflecting the group's aspirations. The performance follows their successful collaboration and is part of their ongoing Japan fan concert tour.
The 2025 MAMA AWARDS will showcase a collaboration with Netflix's KPOP Girls! featuring performances by K-POP groups like BABYMONSTER and BOYNEXTDOOR. The event promises to unite K-POP fans globally with original performances that blend animation and reality, taking place on November 28-29 in Hong Kong.
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Let's Add my favorite members and Cheering them!
