BABYMONSTER released “DESERVE,” a pop ballad with a music video, showing a more mature sound and strong vocals after four months.
October/23/2026 19:22Related Groups & Members
BABYMONSTER released the digital single “DESERVE.” Today (the 23rd) at 1 p.m., BABYMONSTER released the digital single “DESERVE” through various music streaming sites and simultaneously unveiled the music video. Making a comeback in just about four months since “SUGAR HONEY ICE TEA” in June this year, BABYMONSTER proved its overwhelming vocal ability with the new pop ballad song “DESERVE.” “DESERVE” is a song based on lyrical synthesizer melodies and a retro mood, containing the feeling of looking back on past memories and wishing for the other person’s happiness. The emotional flow that rises toward the chorus and the members’ deep vocals combine to prove BABYMONSTER’s even more expanded musical spectrum. The music video also depicts a sad, lonely atmosphere through organic storytelling, like a piece of film. The grand visual effects at the climax and the members’ acting are also points to watch. BABYMONSTER said, “’DESERVE’ is a song of a style we have never shown before. I think we can show a more mature side than before,” and added, “We practiced focusing more on the flow of emotion than on the highs and lows of the sound. It is a song that suits autumn well, so I would be happy if people listened to it casually when they need a change of mood. Please love it a lot.”
Related Articles
![BABYMONSTER departed for Malaysia via Incheon International Airport for the 2026-27 world tour [CHOOM] in Kuala Lumpur.](https://cdn.livedoor.jp/kstyle/kstyle/031d070fca9b3bb23043a1089ac0493c_WI.jpg)
On the afternoon of the 13th, BABYMONSTER left for Malaysia through Incheon International Airport for the “2026-27 BABYMONSTER WORLD TOUR [CHOOM] IN KUALA LUMPUR.” Related headlines mention BLACKPINK’s Jisoo heading to Coachella as a solo artist, NCT and BABYMONSTER making their first appearances, and 44 artists announced for the SBS Gayo Daejeon, including special collaboration stages.
Kstyle AWARDS 2026 has launched on the IDOLCHAMP app, with preliminary fan voting open from November 13 to 26 in five categories: Best Artist (Men), Best Artist (Women), Best Solo Artist, Next Star, and Global Rising Star. Final rankings will be decided by total votes from both rounds. To celebrate, Kstyle is also giving away tickets to the 2026 APAN Star Awards in Seoul to five winners.
Coachella 2027 has revealed its lineup, featuring K-pop artists such as BLACKPINK’s Jisoo as a solo act, NCT, BABYMONSTER, Peggy Gou, and Leenalchi. Jisoo will perform on April 9 and 11, NCT on April 10 and 17, and BABYMONSTER will make its Coachella debut. BTS was not included.
BABYMONSTER arrived in South Korea through Incheon International Airport on the afternoon of the 9th after completing the Bangkok stop of their 2026-27 world tour. The article is based on local media coverage, and the photos may vary. It also mentions upcoming music festival lineups.
SBS has revealed the full lineup and daily schedule for the 2026 SBS Gayo Daejeon, a two-day Christmas event at KINTEX in Ilsan. The 30th-anniversary show will feature 44 acts across generations, from legends like BoA, SHINee, and T-ARA to global stars and rookies, plus tribute and collaboration stages.
On the afternoon of the 6th, BABYMONSTER departed for Thailand via Incheon International Airport for the “2026-27 BABYMONSTER WORLD TOUR [CHOOM] IN BANGKOK.” The article is based on local media coverage, and the photos may vary. Related news items were also listed.
BABYMONSTER’s new digital single “DESERVE” reached over 100 million YouTube views in just 11 and a half days, the fastest among their 2025 releases. The cinematic MV and powerful vocals drew global praise, bringing their total to 19 videos over 100 million views and strengthening their status as YouTube queens.
Fuji TV will broadcast the 2026 FNS Song Festival live over two Wednesdays in December. Thirty-six acts were announced, including Korean artists such as ILLIT, Stray Kids, BABYMONSTER, CORTIS, RIIZE, aespa, and NCT DREAM. ILLIT will appear for the third straight year, while BABYMONSTER and CORTIS will make their first appearances.
BABYMONSTER’s second world tour in Japan drew 200,000 fans across six cities and 11 shows, ending with the group’s first-ever dome concert at Kyocera Dome Osaka. The final-day performance will be released on December 23, 2026 as a LIVE Blu-ray, LIVE ALBUM CD, and digital release.
U-NEXT has announced exclusive Japanese livestreaming of the 2026 MAMA AWARDS, held at Kyocera Dome Osaka on November 20 and 21, 2026. The stream will include the red carpet and awards ceremony for unlimited viewing by U-NEXT monthly members, with a giveaway campaign also planned.
