BABYMONSTER’s “DESERVE” music video surpassed 100 million YouTube views in 11.5 days, setting a new fastest record for their 2025 releases.
November/4/2026 12:34Related Groups & Members
BABYMONSTER proved its overwhelming global influence by bringing the music video views for its new song “DESERVE” to over 100 million. According to YG ENTERTAINMENT on the 4th, the music video for BABYMONSTER’s new digital single “DESERVE” surpassed 100 million YouTube views at around 1:57 a.m. that day. It reached this in just 11 and a half days since its release on October 23, breaking the record of “CHOOM” (14 days), which had been the fastest among songs released this year. This result was connected to a fresh musical attempt that brought forward the orthodox vocals of “YG style.” In addition to rich expressiveness that heightens immersion in line with the gradually rising emotional flow, the high-level skill of perfectly handling explosive high notes and advanced ad-libs has drawn praise from fans around the world. The music video for “DESERVE” attracted strong attention by capturing the members’ emotional acting, which doubles the song’s sorrowful mood, with cinematic visual beauty. In particular, the fireworks production and mega crew group dance scene that splendidly decorated the climax section were well received for giving a powerful impression. As a result, BABYMONSTER now has a total of 19 YouTube contents with more than 100 million views. The number of subscribers to their official YouTube channel reached 10 million in the shortest period for a K-pop girl group (1 year and 5 months after official debut), and now has reached 13.5 million. Their cumulative views have also greatly exceeded 10 billion, solidifying their position as the next-generation “YouTube queens.” BABYMONSTER is receiving a strong response through music show stages for “DESERVE” and a variety of live content. In addition, they plan to continue interacting with global fans through their second world tour, “2026-27 BABYMONSTER WORLD TOUR [CHOOM],” which will span 31 performances in 18 cities across 5 continents.
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BABYMONSTER released the digital single “DESERVE” and its music video. The pop ballad highlights lyrical synths, a retro mood, and emotional vocals as the group reflects on past memories and wishes happiness for the other person. The MV presents a cinematic, wistful story.
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BABYMONSTER unveiled more still cuts from the music video for their new digital single “DESERVE,” showing Ruka, Pharita, and Asa in dramatic, film-like scenes. The group will release the song on the 23rd and begin comeback promotions, while expectations rise for their new concept and global momentum.
On the afternoon of the 19th, BABYMONSTER arrived in Korea through Incheon International Airport after completing the "2026-27 BABYMONSTER WORLD TOUR [CHOOM] IN JAKARTA." The text also mentions YG’s 30th-anniversary pop-up store in Shibuya and BABYMONSTER’s "DESERVE" MV teaser cuts.
BABYMONSTER released the first concept stills for its digital single “DESERVE,” heightening worldwide excitement. The images hint at a cinematic music video, new acting challenges, and a different musical transformation from “SUGAR HONEY ICE TEA.” The song, described as a slow ballad with powerful energy, will stream on October 23 at 1 p.m., with a new album planned for early next year and a second world tour underway.
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![BABYMONSTER departed from Incheon International Airport for Indonesia for the 2026-27 BABYMONSTER WORLD TOUR [CHOOM] in Jakarta.](https://cdn.livedoor.jp/kstyle/kstyle/29ee847bf0a14de9c70ca4b5bdcefcb9_WI.jpg)
On the afternoon of the 16th, BABYMONSTER left for Indonesia via Incheon International Airport for the 2026-27 BABYMONSTER WORLD TOUR [CHOOM] in Jakarta. The article is based on local media coverage, and the photos may vary. It also mentions YG’s 30th anniversary pop-up store in Shibuya and BABYMONSTER’s new song "DESERVE," set for release on October 23.
