BABYMONSTER’s “DRIP” MV surpassed 400 million views, marking their second 400M hit after “SHEESH” and boosting their global rise.
August/25/2026 11:44Related Groups & Members
BABYMONSTER has steadily continued to rise on YouTube, once again proving the ability of the next-generation “YouTube Queen.” According to YG ENTERTAINMENT, the YouTube views of the music video for BABYMONSTER’s 1st full album title track “DRIP” have exceeded 400 million. This achievement came about 1 year and 9 months after its release on November 1, 2024. With this, BABYMONSTER now has a second music video with 400 million views in total, following “SHEESH.” They have been receiving passionate support from fans around the world for each work through sensory direction that maximizes the concept of the song and the individuality of each member, and they have solidified their unique position by creating a total of 17 pieces of content with over 100 million views. In particular, “DRIP” has recently surpassed 200 million views even with the performance video, and together with the music video, it is driving the popularity of a “double hit.” Content that more intuitively expresses the details of the choreography and the members’ performance ability has been highly praised with a charm different from the music video, and is giving strength to the long-term hit of “DRIP.” The growth of the official YouTube channel is also rapid. After BABYMONSTER achieved 10 million subscribers in the shortest time as a K-pop girl group, 1 year and 5 months after debut, they became the third K-pop girl group to reach 13 million subscribers on the 21st. The cumulative number of views currently also exceeds 9.89 billion, heading toward 10 billion views. Behind this growth is a promotion strategy that has carefully planned high-quality content under the leadership of General Producer Yang Hyun-suk. It is analyzed that the planning ability, which has continuously provided highly complete self-produced content that maximized the team’s unique charm and expanded points of contact with fans, has become the driving force for the expansion of global influence. BABYMONSTER has been meeting global fans through the second world tour, “2026-27 BABYMONSTER WORLD TOUR [CHOOM],” since June this year. On September 22 and 23, they will stand at Kyocera Dome Osaka, their first dome performance in Japan, and will decorate the finale of the Japanese tour, after which they will continue the heat of the world tour across a total of five continents: Asia, Oceania, South America, North America, and Europe.
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BABYMONSTER arrived in Korea through Incheon International Airport on the afternoon of the 14th after completing overseas schedules. The text also notes that the group’s official YouTube channel has surpassed 10 billion total views, the fastest achievement for a K-pop girl group, and that BABYMONSTER will collaborate with HEP FIVE in an event starting September 7, featuring a special Ferris wheel and panel exhibits.
BABYMONSTER departed for the Philippines on the afternoon of the 3rd through Incheon International Airport for the “2026-27 BABYMONSTER WORLD TOUR [CHOOM] IN MANILA.” The text also notes that their official YouTube channel has surpassed 10 billion total views, the fastest ever for a K-pop girl group, and that the music video for their hit song “DRIP” has exceeded 400 million views on YouTube.
BABYMONSTER’s official YouTube channel surpassed 10 billion total views, the fastest among K-pop girl groups and second only to BLACKPINK. With 17 videos over 100 million views, 13 million subscribers, and a new world tour, the group is rapidly expanding worldwide.
BABYMONSTER is running a special collaboration campaign with Osaka Ohsho and Taiyo no Tomato Men from August 18 to September 30, 2026, to promote its Kyocera Dome Osaka concerts. The campaign offers limited sets, original clear coasters, free gyoza coupons, and in-store visuals and music.
To celebrate BABYMONSTER’s first dome concert in Japan, HEP FIVE in Osaka will host “BABYMONSTER×HEP FIVE -CHOOM CITY OSAKA-” from September 7 to 24, 2026. The event includes a special BABYMONSTER-decorated Ferris wheel, limited stickers, in-store decorations, life-size photo spots, a message board, and an Instagram giveaway.
BABYMONSTER returned to Korea through Incheon International Airport on the afternoon of the 23rd after completing their appearance at the 2026 TME live International Music Awards in Hong Kong. The article is based on local media coverage, and the photos may vary. It also notes that BABYMONSTER’s official YouTube channel has surpassed 13 million subscribers, making it the third K-pop girl group to do so, and that the group delivered an impressive performance at SUMMER SONIC 2026, their third appearance at the event.
BABYMONSTER’s official YouTube channel surpassed 13 million subscribers, the third-highest among K-pop girl groups after BLACKPINK and TWICE. Its total views are nearing 10 billion, boosted by recent releases and YG’s performance-focused content strategy.
On the afternoon of the 21st, BABYMONSTER departed for Hong Kong via Incheon International Airport to appear at the 2026 TME Live International Music Awards (2026 TIMA). Related reports note their powerful performances at SUMMER SONIC 2026 and SBS Gayo Daejeon Summer.
On the morning of the 17th, BABYMONSTER arrived in Korea through Incheon International Airport after completing its schedule in Japan. This article is based on local media coverage. Please note that the photos may vary. Related reports note their impressive performances at SUMMER SONIC 2026 and SBS Gayo Daejeon Summer.
