
Especially after this long Chuseok (Korean Thanksgiving), the music world will immediately enter the 'girl group war.' From the 3rd to the 5th generation of K-POP, popular girl groups are confirmed to make comebacks, expected to heat up the music scene this autumn. TWICE, BABYMONSTER, NMIXX, Hearts2Hearts, and LE SSERAFIM will all take the stage over the course of a month. Starting off is TWICE, representing the 3rd generation, who released a special album 'TEN: The Story Goes On' on the 10th to celebrate their 10th anniversary. Their original song 'TAKEDOWN' from the Netflix movie 'KPOP Girls! Demon Hunters' and their 14th mini-album 'Strategy' have performed well on international charts, reaffirming their global presence, which has raised interest in the music included in this special album. Additionally, TWICE will hold a fan meeting '10VE UNIVERSE' on October 18 at Korea University's Hwa Jeong Gymnasium to celebrate their 10th anniversary with fans. The 5th generation girl group BABYMONSTER will also make a comeback, releasing their 2nd mini-album 'WE GO UP' on the same day as TWICE. With contributions from YG producers and global songwriters, the title track 'WE GO UP' incorporates strong hip-hop energy and sings about aspirations to 'fly higher.' After expanding their fandom with previous works 'BABYMONS7ER' and 'DRIP,' attention is on whether they can solidify their status as a hot idol with this album. On October 13, NMIXX, representing the 4th generation, will release their first full album 'Blue Valentine,' which includes 12 tracks, featuring the title track of the same name. True to NMIXX's style of 'mix pop,' the album includes experimental challenges that mix various genres, with members Haewon and LILY participating in the lyrics, emphasizing the group's unique identity. The weight of their first full album and member participation heighten fan expectations. On October 20, the 5th generation rookie Hearts2Hearts will return with their 1st mini-album 'FOCUS,' having previously released 'Pretty Please' on September 24 to build excitement for their comeback. They have showcased stage control and musical color that defy their rookie status, earning them the label of 'next-generation prospects,' drawing attention to their full-fledged leap. LE SSERAFIM has also confirmed their comeback on October 24. After successfully completing their North American tour, they are set to return with stronger musicality and performances in their new album. Based on their proven stage control from the overseas tour, fans are eager to see what concept they will transform into. The October comeback battle is indeed a 'generation gathering.' If TWICE showcases the strength of the 3rd generation, NMIXX and LE SSERAFIM hint at a showdown among 4th generation girl groups. Additionally, BABYMONSTER and Hearts2Hearts will emerge as new strong contenders of the 5th generation. This October is expected to be a 'historical class girl group war' for K-POP fans.
At the 25th anniversary event for Haagen-Dazs Crispy Sandwich, TWICE's Sana expressed her love for the ice cream, created a new flavor, and participated in quizzes. She reminisced about enjoying the product with her team and encouraged the brand to continue bringing happiness. Haagen-Dazs announced future promotions with Sana.
At the 25th anniversary of Haagen-Dazs Crispy Sandwich, TWICE's Sana celebrated the occasion, expressing her love for the ice cream. The event featured a digital creation activity for original Crispy Sandwiches and a quiz with prizes. Haagen-Dazs Japan announced future SNS projects to promote the updated Crispy Sandwich with Sana.
On the morning of the 30th, NMIXX's Solyun attended the opening event for the CHAGEE flagship store in Gangnam, Seoul. The group also released the music video for their pre-release song 'Crescendo,' featuring lyrics by LILY, and announced additional locations for their first world tour, expanding to 19 performances in 17 cities.
During BTS's North America tour starting April 25, their songs made it to the Oricon weekly streaming chart, with 'Crystal Snow' at 1st and 'MIC Drop' at 8th. TWICE's 'THIS IS FOR' also ranked 7th, while Sakanaction's 'Yoru no Odoriko' reached 2nd, reflecting their popularity in Japan and Korea.
NMIXX has released the music video for 'Crescendo', a track from their upcoming 5th mini album 'Heavy Serenade', due on May 11. The video features a surreal transition from a monochrome space to a misty field, showcasing the group's dynamic visuals and emotional depth. The album includes six tracks, with LILY and BAE contributing to the lyrics, and marks the start of their first world tour in June.
Ahead of their comeback, BABYMONSTER has unveiled a preview of their new song "CHOOM". The group showcases striking visuals and a bold sound, hinting at their energetic global ambitions. Their 3rd mini-album, featuring four diverse tracks, will be released on May 4, followed by a world tour across five continents.
Kstyle and IDOLCHAMP introduce 'Kstyle POWER PUSH', allowing fans to vote for their favorite K-POP artists from April 28 to May 10. This initiative supports artists' comebacks, with ORβIT as the featured artist for April. Fans can use 'Ruby CHAMSIM' to vote, which can be earned or purchased in the app.
On the afternoon of the 24th, TWICE departed for Japan via Gimpo International Airport for their 'TWICE WORLD TOUR IN JAPAN'. They will perform at MUFG Stadium on the 25th, 26th, and 28th. JYP Entertainment announced that Dahyun will resume her activities starting with these performances at the national stadium.
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