ILLIT's debut song 'Magnetic' music video surpasses 300 million views on YouTube, showcasing their charm and catchy choreography.
March/30/2026 17:07Related Groups & Members
ILLIT's debut song 'Magnetic' music video has surpassed 300 million views on YouTube. According to BELIFT LAB, a label of HYBE MUSIC GROUP, the music video for the title track of ILLIT's 1st mini-album 'SUPER REAL ME' exceeded 300 million views around 8:19 PM on the 29th. Released on March 30, 2024, 'Magnetic' is a song that likens the feeling of running full speed towards someone you like to a 'super attraction.' In particular, the addictive melody and finger-point choreography have sparked an explosive response in global short-form content, creating a challenge boom. The music video for 'Magnetic' showcases the members' quirky, bright, and adorable appearances as they immerse themselves in their favorite things. Additionally, the direction maximizes ILLIT's mysterious charm and bouncy sensibility, providing enjoyment. This song has been loved by listeners worldwide for a long time, establishing itself as a classic hit. Upon release, 'Magnetic' ranked on the US Billboard 'Hot 100' and the UK's 'Official Singles Top 100,' setting a new record as the first and fastest K-POP debut song to rank on both charts. Currently, on the global music and streaming platform Spotify, it has surpassed 780 million total streams and continues to rank high on major domestic music charts, demonstrating its long-term hit potential. ILLIT will release their 4th mini-album 'MAMIHLAPINATAPAI' on April 30, with the title track being 'It's Me.' Fans around the world are excited to see the new looks of the group, which has accurately captured public preferences with trendy concepts and songs for each album.
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ILLIT, aiming at the preferences of teens and young adults, is set to release their 4th mini-album 'MAMIHLAPINATAPAI' and themed merchandise inspired by guasha. The album explores complex emotions in relationships, while the merchandise reflects the group's unique charm and connects to self-care themes. Previous items sold out quickly, showcasing their popularity.
ILLIT will host the 'ILLIT Seoul Children's Grand Park Festival' on May 5 to celebrate their 4th mini-album 'MAMIHLAPINATAPAI'. The festival will feature various activities for families and friends, with performances of the title track 'It's Me'. BELIFT LAB aims to create memorable experiences for fans and visitors alike, with all programs open to the public without prior registration. More details will be announced on Weverse.
ILLIT showcases their evolution with the new mini-album 'MAMIHLAPINATAPAI', featuring five tracks that resonate with youth, including the title song 'It's Me'. The album explores themes of relationships, self-reflection, and emotional experiences, with contributions from unique artists like youra. It releases on April 30.
Japanese haircare brand fino has appointed ILLIT's Wonhee as its new brand ambassador for the 'Glow in motion' campaign. This initiative emphasizes how healthy shine from fino products can boost confidence in everyday movements. Wonhee embodies a fresh, energetic image that aligns with the brand's identity, aiming to connect with the MZ generation. The campaign starts on April 1, featuring discounts up to 31% at Olive Young stores and online.
ABC-MART will launch FILA's new 'WAVYDAY FLOW' shoes on March 26, 2026. The shoes feature a cute design with ribbon-like stripes and come in two models. A campaign with K-POP group ILLIT includes a hologram sticker giveaway for purchases. Available in various colors and sizes.
ILLIT celebrates its 2nd anniversary on March 25, 2024, with significant achievements, including three albums on the Billboard 200 and a sold-out concert tour. The members reflect on their growth and express gratitude to their fans, GLLIT, while looking forward to new music and challenges ahead.
Kstyle and IDOLCHAMP introduce 'Kstyle POWER PUSH', a new initiative for global K-POP fans to vote for their favorite artists. Voting runs from March 24 to April 3, with 20 Ruby CHAMSIM needed for each vote. Support your favorite artists making comebacks in April!
ILLIT's new original song "Bubee" will be the opening theme for the upcoming anime "Magical Sisters Lulut Lily," set to release on April 6, 2026. The song blends Shibuya subculture and J-POP dance-pop, featuring lyrics by rising star noa and choreography by popular TikTok choreographer Sako Makita. The song encourages pair challenges, enhancing its appeal. ILLIT is also set to embark on their first live tour in March 2026, with multiple performances across Japan.
ABC-MART has launched FILA's new model, GLIO, available at ABC-MART GRAND STAGE and online. The sneakers combine ballet core aesthetics with low profile comfort, featuring a delicate design and soft color options. Styled by K-POP group ILLIT, the visuals highlight the sneakers' lightness and femininity, making them perfect for casual and chic outfits.
The Music Awards Japan 2026 will take place on June 13, featuring 78 categories and around 2,000 entries. KenTaro Nakajima and Mei Hata are the ambassadors. Events include a Grand Ceremony broadcast live on NHK and a Premiere Ceremony on TOKYO MX. Voting for entries begins soon, highlighting both artists and creators.
