Mingyu from SEVENTEEN promotes Isaac Toast sauces and jams in Japan, sharing personal stories and engaging with fans at the event.
May/21/2026 22:44
The toast specialty store "Isaac Toast," loved in Korea, has landed in Japan with "Isaac Toast Sauce & Jam" that can be enjoyed at home! On the 21st, a launch event for "Isaac Toast Sauce & Jam" was held in Tokyo with SEVENTEEN's Mingyu, who serves as the CM model, delivering the charm of the product to fans. [PHOTO] SEVENTEEN's Mingyu, blushing from fan cheers!? He appeared in a navy T-shirt with refreshing white lines and wide denim, heating up the venue with a summer-ready outfit. SEVENTEEN will hold the Tokyo performance of "SEVENTEEN 2026 JAPAN FANMEETING 'YAKUSOKU'" at Tokyo Dome on May 13-14. Mingyu commented, "I'm happy to see you every week," not hiding his affection for fans. During the event's talk corner, he shared his feelings about "Isaac Toast" and behind-the-scenes stories from the CM shoot. In particular, he mentioned, "I was happy to be a model this time because I had special feelings since my trainee days. I enjoyed three flavors with Seungkwan and Dino, who were in the same high school." This made the fans smile. He also tasted the recommended apple jam from the three types of jams released, spreading it on a cracker and playfully asking, "Is it okay for the interpreter to eat it for just 10 seconds?" while serving it to the interpreter, Mr. Myunghwa, which lightened the mood again. In the quiz corner, questions about "Isaac Toast" were asked, as well as questions about Mingyu's daily life, such as whether he prefers coffee or cola with Isaac Toast, and whether he would eat or resist when unsure. He smiled and asked fans, "Which do you think is correct?" showing a friendly demeanor. In the Q&A section, when asked about his favorite bread besides Isaac Toast, he excitedly replied, "I really like Japanese melon bread. Also, corn bread. Everyone in the group loves this corn bread, and it's now bigger to celebrate its 50th anniversary!" He seemed well-informed about Japanese bread. Later, Mingyu asked fans for their recommended breads. Various names like truffle salt bread, an butter, and mentaiko butter were mentioned, and when yakisoba bread was brought up, he humorously replied, "Yakisoba bread is not my style," making fans laugh. He explained, "Yakisoba is a meal, and bread is dessert," emphasizing that they should be eaten separately. However, when asked which bread he would like to treat his members to, he answered, "Buldak stir-fried noodle bread." He explained, "All my members love spicy food, so how about buldak stir-fried noodle bread? Just like yakisoba bread," bringing laughter again. He added, "I want to treat that bread to Wonwoo and Seungkwan," showing the friendship among the members. Midway through, it was discovered that the "expiration date" of the Isaac Toast sauce placed on the table was April 6, which was also Mingyu's birthday, causing the venue to erupt in excitement again. At the end of the corner, when asked, "What was a moment recently that was sweet and happy like jam?" Mingyu simply said, "When I meet CARAT (SEVENTEEN's fans)." He showed a gentle smile, saying, "That's the best conclusion." At the end of the event, Mingyu commented, "Did you all have fun? I had a great time meeting you all here in the theater after a long time. I'm happy if you all had fun too. I'm glad to have spent this time with you all along with Isaac Toast. We will have a fan meeting in Osaka this week, so I look forward to seeing you again." He concluded with, "Everyone, take care and always be happy. Please eat a lot of delicious food after this. Thank you. I love you."
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