
ILLIT expands its musical spectrum by teaming up with a popular American producer. Yesterday (3rd), ILLIT released the track motion for their 1st single 'NOT CUTE ANYMORE' on the official HYBE LABELS YouTube channel. According to this, 'NOT CUTE ANYMORE' includes the title track and the song 'NOT ME.' The title track 'NOT CUTE ANYMORE' intuitively expresses the feeling of not wanting to be seen as cute. This song is produced by Jasper Harris, who has achieved global success, including being number one on the Billboard 'HOT 100' and being nominated for a Grammy, bringing out ILLIT's diverse charm. Furthermore, singer-songwriters from Korea and abroad, such as Sasha Alex Sloan and youra, are contributing, raising expectations for the synergy that will emerge with ILLIT. The song 'NOT ME' boldly declares that no one can define oneself. American female duo producers Pebbles & TamTam, known for their attention on global short-form platforms like TikTok with 'Pink Like Suki,' also participated in the production. Additionally, Yuna, Minju, and Mocha are credited on the song, promising to showcase ILLIT's unique sensibility alongside their growth. The concept of the track motion is also intriguing. This single collaborates with the British fashion brand Ashley Williams, utilizing collage designs, and the new song is stylishly revealed with sparkling LEDs. ILLIT's 1st single 'NOT CUTE ANYMORE' tells the honest story of 'me' who begins to feel that the self the world sees is not the same as the self I see. Following the track motion, concept photos will be unveiled on the 10th and 12th. Ahead of their comeback on November 24, they will hold '2025 ILLIT GLITTER DAY IN SEOUL ENCORE' at the Olympic Hall in Olympic Park, Songpa District, Seoul, for two days on November 8-9. This performance sold out quickly on the first day of pre-reservation, showcasing their ticket power.
ILLIT is back with their 4th mini-album "MAMIHLAPINATAPAI," featuring the concept photo for "PAW PAW." The album explores deepening relationships and emotions, with members depicted alongside pets, highlighting their unique personalities and the group's signature energy. The album releases on the 30th, with a festival planned for May 5.
Wonhee from ILLIT has emerged as a leading figure in advertising, recently selected as the campaign model for A TWOSOME PLACE. Her vibrant energy and unique appeal resonate with the youth, making her a sought-after model for various brands. With over ten endorsements, she effectively connects with Gen Z consumers, enhancing brand visibility and popularity. ILLIT will also release their 4th mini-album, 'MAMIHLAPINATAPAI,' exploring complex emotions in relationships, featuring five tracks including 'It's Me.'
ILLIT, aiming at the preferences of teens and young adults, is set to release their 4th mini-album 'MAMIHLAPINATAPAI' and themed merchandise inspired by guasha. The album explores complex emotions in relationships, while the merchandise reflects the group's unique charm and connects to self-care themes. Previous items sold out quickly, showcasing their popularity.
ILLIT will host the 'ILLIT Seoul Children's Grand Park Festival' on May 5 to celebrate their 4th mini-album 'MAMIHLAPINATAPAI'. The festival will feature various activities for families and friends, with performances of the title track 'It's Me'. BELIFT LAB aims to create memorable experiences for fans and visitors alike, with all programs open to the public without prior registration. More details will be announced on Weverse.
ILLIT showcases their evolution with the new mini-album 'MAMIHLAPINATAPAI', featuring five tracks that resonate with youth, including the title song 'It's Me'. The album explores themes of relationships, self-reflection, and emotional experiences, with contributions from unique artists like youra. It releases on April 30.
ILLIT's debut track 'Magnetic' has surpassed 300 million views on YouTube, highlighting its catchy melody and engaging choreography. Released on March 30, 2024, the song compares the feeling of rushing towards a loved one to a 'super attraction.' It has also made history on Billboard and UK charts, establishing itself as a long-term hit. ILLIT's upcoming 4th mini-album 'MAMIHLAPINATAPAI' is set to release on April 30, with fans eagerly anticipating their new trendy concepts.
Japanese haircare brand fino has appointed ILLIT's Wonhee as its new brand ambassador for the 'Glow in motion' campaign. This initiative emphasizes how healthy shine from fino products can boost confidence in everyday movements. Wonhee embodies a fresh, energetic image that aligns with the brand's identity, aiming to connect with the MZ generation. The campaign starts on April 1, featuring discounts up to 31% at Olive Young stores and online.
ILLIT celebrates its 2nd anniversary on March 25, 2024, with significant achievements, including three albums on the Billboard 200 and a sold-out concert tour. The members reflect on their growth and express gratitude to their fans, GLLIT, while looking forward to new music and challenges ahead.
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