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ILLIT captures Gen Z's attention on TikTok, especially with Wonhee's parody video, leading to millions of views and high engagement.

ILLIT captures Gen Z's attention on TikTok, especially with Wonhee's parody video, leading to millions of views and high engagement.

September/21/2024 18:07

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ILLIT is attracting attention from Generation Z on TikTok. Recently, the topic of discussion was Wonhee's parody video of 'Angry Boyfriend.' She expressed an angry expression realistically and showed a dissatisfied appearance through actions like chewing gum. This content has surpassed 10 million views on TikTok alone and received a hot response. On the internet, comments such as 'They really know trendy things well' and 'The original is conceptual, but the Wonhee version is very cute and lovely' have been pouring in. Moreover, not only Wonhee but all the members are expressing their individuality on TikTok and attracting attention. Looking at the videos that recorded high view counts by each member, Yuna did a dance challenge with a blank expression to the popular TikTok song 'Fikis,' while Minju challenged the R&B remix version of their debut song 'Magnetic,' showcasing her charming tone and skills. Mocha powerfully yet balanced expressed the overwhelming changes in expression in performances of 'Veggie Dance' and 'Rockstar.' From meme challenges to singing and cover dances, they brilliantly targeted the preferences of the Gen G generation while showcasing both team and individual characters. The popularity factor of ILLIT on TikTok is said to be 'trendiness.' They quickly catch the latest trends and incorporate them into ILLIT's unique charm. Supported by such popularity, ILLIT's TikTok followers have reached 3.8 million, and the cumulative views of their content have exceeded 1 billion.

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